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The perspective of knowledge - based service employees innovative behavior research

Author: LiXia
Tutor: DaiChangJun
School: Donghua University
Course: Business management
Keywords: Employee innovation behavior Individual knowledge Subjective probability Information Utility
CLC: F719
Type: PhD thesis
Year: 2011
Downloads: 401
Quote: 2
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Abstract


The era of knowledge economy, information and knowledge are regarded as the main driving force in the development of economic value creation (Zuboff, 1996), knowledge as the most important strategic resource in the modern society, the current economic and social development plays an irreplaceable decisive role. At the same time, in the 21st century, the global economic patterns into the era of knowledge economy based on innovation. For service businesses, innovation is also a major source of competitive advantage. As enterprise organizational innovation based on employee innovation behavior is directly related to the survival and development of enterprises. Woodman, Sawyer, Griffin (1993) pointed out that the result of innovation is to extend from the personal to the team, and finally extends to the organization, and even the whole society, which means that no matter what kind of innovation, the basis of all innovation from personal. It can be said that the staff creativity and innovation behavior is a source of organizational innovation and the starting point is the fundamental driving force of the organization of sustainable development. Therefore, effective management of employee innovation behavior, service companies need a common concern. The fundamental premise of the service employees innovation performance improvement is to understand the nature of the behavior of its innovative research as a starting point. Employee innovation behavior is a complex multi-level, multi-dimensional system process, its research perspective also varied, relates to the macroeconomic impact of social culture, industry, environment, organizational climate factors related to employee characteristics, personality The microeconomic impact factors. However, due to knowledge as the key factors for innovation to achieve, to become an important breakthrough point for research and innovation. This topic as a research starting point selected knowledge, knowledge about the \typical representative - hotel employees as research subjects relevant empirical research. The main contents and results are as follows: 1. Theoretical basis of the service employees innovative behavior. One variation according to customer demand, the system depicts the course of the evolution of the the service enterprise services in the form, employee innovation behavior to infer the future development of the inevitable result of the highest form - personalized service, service enterprise service innovation and spiral evolution of service standardization. The second is to define the concept of service employees innovative behavior, that employee innovative behavior in a way is a Pareto improvement, and its behavioral characteristics, and internal and external motivation. The third is based on research foundation with which service innovation classification, employee innovation behavior of formal analysis summarizes the content of services, in the form of service, services, processes, services emotion triggered by four innovative forms. Mechanism research. Employees innovative behavior perspective of knowledge-based services. One employee information and knowledge transformation mechanism based on utility theory, access to research laid the foundation for the knowledge of employees. The second is based on the subjective theory of individual knowledge, knowledge of individual employees of subjective probability and subjective probability threshold analysis, and analysis confirmed its existence through the questionnaire. The third is a combination of the staff knowledge acquisition and knowledge of cognitive processes, service employees innovative behavior generation mechanism. 3 service employees innovative behavior scale scale design and access to information. On the basis of the research literature, relevant service employees work developed, with some reliability and validity of the service employees innovative behavior measurement scale and access to information measuring scale. According to the characteristics of the service employees innovative behavior and content service employees innovative behavior into innovation tendency, the generation of new ideas for the implementation of innovative ideas, innovative ideas practice four structural dimensions; service employees access to information in accordance with the path for the transfer of information between employees and customers, the transmission of information between the staff and the organization, and the sharing of information between employees and colleagues, employees and external information to obtain four dimensions. Questionnaires issued by high-star hotel practitioners and recycling, sample statistics, exploratory factor analysis and confirmatory factor analysis, inspection service employees innovative behavior and access to information Scale dimension. Analysis differences exist in the statistical sample of sex, position, age, and other personal background variables on employee innovation behavior and access to information. Service employees individual knowledge subjective probability value, the relationship between the threshold and innovative behavior of structural dimension. Employees individual knowledge subjective probability value and innovation behavior of innovative tendencies significantly negatively correlated correlation analysis, inspection, staff individual knowledge subjective probability threshold value innovation behavior of innovative ideas perform significantly negatively correlated reveals employees individual knowledge subjective probability value threshold In the role of innovative behavior. 5 by structural equation modeling analysis service employees access to information path dimension with innovative behavior process dimension path. The study indicated that: the transfer of information between employees and customers, the sharing of information between employees and colleagues, the transmission of information between the staff and the organization, employees and external access to information, innovation and innovative behavior tendencies, the generation of new ideas for the implementation of innovative ideas, innovative ideas practice a significant positive correlation. Employee information to get the path to the path dimension and process dimension of innovative behavior analysis, the transfer of information between employees and customers, employees and external access to information on employee innovation behavior larger contribution. In short, the subject follows the \behavioral characteristics to explore the the Pervasive research, analysis of its behavior from the perspective of knowledge mechanisms; service employee information access and innovation behavior relationship the other hand, combined with effective design of the questionnaire. The major innovation of this study is reflected in the following aspects: information - knowledge - innovation behavior throughout a full set of unique research ideas in the innovative behavior of employees, mostly based on the theoretical basis of the discipline of sociology, behavioral science and psychology, This study selected the perspective of knowledge, follow the \Investigated for their innovative behavior at the same time the current more, however, are mostly based on the high-tech enterprises, or the creative team, and other knowledge-intensive enterprises, less innovative behavior research knowledge and dual labor intensive services employees, this study selected service enterprises employee innovation behavior as the object of study, to make up for the current study blank. 2 The subjective probability knowledge representation of individual employees in the introduction and application of this article is based on the concept of \the form of knowledge representation, knowledge the concept of the unity of the utilitarian theory and epistemology. Questionnaire form subjective probability value of the knowledge of individual employees and the threshold of the investigation of the existence of the problem, and to quantify the size of the problem by the interval form. And during these two concepts and innovative behaviors combined employees innovative behavior perspective of knowledge-based services mechanism, has a certain novelty. Service employees innovative behavior scale, scale the effective design of this article and access to information on the basis of the research literature, especially for service employees work characteristics were service employees innovative behavior measurement scales and information for Measuring Scale design, and by a certain degree of reliability and validity analysis. Sample collection and sorting of data at the same time, the scale inspection service employees innovative behavior and access to information path structure dimensions, pointed out that the service employees innovative behavior can be divided into innovation tendency, the generation of new ideas for the implementation of innovative ideas, innovations envisioned practice four dimensions, service employees access to information path can also be divided into four dimensions, namely the transfer of information between employees and customers, the transmission of information, the sharing of information between employees and colleagues, staff and external access to information between the staff and the organization.

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