Dissertation > Excellent graduate degree dissertation topics show

A Study on the Development Mode of Domestic Chain Supermarket Enterprises

Author: LiXiang
Tutor: YuJing
School: China University of Geosciences
Course: Management Science and Engineering
Keywords: Inner -owned supermarket chain Development model Four dimensions Wuhan
CLC: F721.7
Type: Master's thesis
Year: 2005
Downloads: 799
Quote: 1
Read: Download Dissertation

Abstract


With the continuous improvement of the living standards of our people, the super market to get more and more consumers of all ages, has become the mainstream of China's commercial retail formats, its production guidance, driven by consumer demand, as well as to promote employment become an important factor in promoting economic development. After China's accession to the WTO, supermarkets become a hot spot of concern in the retail industry. Funded supermarket as an important force in China's economic and social development can not be ignored in the economic development of the strategic position and the important role that can not be replaced with a foreign supermarket. Supermarket format to enter in 1997 in Wuhan, Wuhan retail development has become a major force. In the fierce competition with foreign supermarket, Wuhan city-owned supermarket chain enterprises have been developing rapidly. Wuhan city-owned supermarket enterprise in order to learn, learn, imitate, copy at home and abroad mainly successful supermarket chain enterprise development mode, the small-scale own innovative features enough, most outlets profit status, there's a slight loss there is some discrepancy operating efficiency and quality and successful supermarket companies at home and abroad, is not proportional to the prevalence of chain scale and efficiency, performance room for further improvement. Inappropriate choice of reason, the development model is an important factor. Expansion of scale for supermarket chains enterprises, is the theme of development. Supermarket chains enterprise development model is a stage on the way of business expansion of supermarket chains in the time dimension organic combination of form and mode of action, and it prompted the supermarket chain enterprise development along a unique trajectory, decided supermarket chain enterprise development speed, direction of its functional characteristics, this combination of form and mode of action of the comprehensive supermarket chains enterprise development mode. Chain supermarket enterprise development mode has a dynamic, uncertainty and diversity. China's academia and business people increasingly turn their attention to the supermarket chain business development model, but the theoretical research in this regard, there are still a large blank. From a research point of view, most of the existing studies on the development of the supermarket business in China is concentrated on the domestic-funded supermarkets General Situation and Countermeasures of comprehensive and systematic study of the within-owned supermarket chain development model and development strategy from the strategic level scholars more; Wuhan city-owned supermarket less specific thematic study of a specific area, only mainly concentrated in this coastal cities in Shanghai, Shenzhen, Mainland cities, in particular, is a comprehensive regional competitive advantage for specialized in-depth study very little. It has been the common method from the research point of view, is stay in qualitative research, quantitative research deficit. Wuhan competitive advantage has consolidated location in the country, its economy will play an important role in supporting the development of China's Rise of Central China. Wuhan city-owned supermarket chain enterprises how to improve their own competitiveness, to participate in the fierce market competition, a new round of development, become an important issue of theory between academia and the business community research and research one of the hot. Explore the relationship from a strategic level to the development of Wuhan city-owned supermarket chain enterprises overall, the key development mode, is the imperative of economic development in Wuhan, after the full liberalization of the Chinese retail industry is committed to solve the core problem of this thesis. The subject of research will not only provide an important basis for decision making for the development of Wuhan city-owned supermarket chain enterprises and commercial enterprises in Wuhan

Related Dissertations

  1. A Model for Predicting the Flowering Date and External Quality of Lily Grown in Traditional Chinese Solar Greenhouse,S682.29
  2. Wuhan Entrepreneurial Effect of Policy Implementation to Promote Employment Index System,F249.27
  3. Study on the Port Logistics Development Model in Nanchang,F259.27
  4. Analyze on Urban Built-Up Land Scale Growth Driving Forces,F293.2
  5. The Research on Innovation and Development of Mortgage Loan Securitization in China,F832.51
  6. Study on the Development of Agricultural Insurance in Fujian Province,F842.6
  7. Comparative Study on Economic Development of City Circle Based on Data Mining,O212.1
  8. Research on the General Form of Product Development Model,TB472
  9. Research on the Current Situation, Methods and Improvement of Adaptive Reuse of the Old Industrial Buildings in Wuhan,TU984.114
  10. The Present Situation Investigation and Design Research of Low-rent Houses in Wuhan,TU241
  11. Research on Public Participation of Transportation Planning in Wuhan,TU984.191
  12. The Research of the Influence by the Materials of High-speed Railway Station Waiting Room on Sound Environment,TU112
  13. The Research and Application of Solar Radiation’s Utilizationon East&West Ofhigh-riseresidential in Wuhan,TU18
  14. The Study on the Landscape Environmental Planning and Design for the Elderly People Apartment in Wuhan Province,TU986.2
  15. The Research of Emotional Design of Wuhan Urban Bus Stations,TU248.3
  16. The Development Strategy Study of Wuhan Planning and Design Institute,F426.92
  17. Research of the Regeneration Strategy of Wuhan Solitary Landscape,TU986
  18. A Study on Strategic Management about the First Hospital of Wuhan,R197.3
  19. Study on the Government Regulation Mechanism of Hospitals in Wuhan Metropolitan Area,R197.3
  20. Legal System Research about Recycling and Disposal of Food Waste of Wuhan,D922.181
  21. Study on Optimization of Comprehensive Transportation Corridors Development,U11

CLC: > Economic > Trade and Economic > China's domestic trade and economic > Commercial institutional and organizational > Supermarkets, chain stores,specialty stores
© 2012 www.DissertationTopic.Net  Mobile