|
Chinese real estate market increasingly fierce competition requires companies to carry out the project before the start of the project in the market analysis, thus improving real estate market analysis research theories and methods to promote the healthy development of the real estate industry and to enhance the competitiveness of the real estate business has important theoretical and practical significance. While accelerating the process of integration with the global economy and China's sustained economic growth, China has entered a critical period of urbanization, cities sought through the development of sub-centers and satellite towns to accommodate the growing demand, the growth of investment in fixed assets was referred to an extremely important position. After a review of domestic and foreign real estate market analysis research status and development of the theory of history, found that the domestic market in the early planning stages of analysis of the theory and practice of comparative lack of analysis of this phase of the market is not enough attention, leading to a vacant space and the sharp rise in prices, caused a lot of contradictions; addition to the city new city construction and development of real estate is still a gap. Nanjing Yangtze River Delta as one of the central city, the influence gradually expanded. To further enhance the international status of Nanjing, Nanjing enhanced radiation on the surrounding cities of Nanjing, Nanjing is focused on creating a new metropolitan, Hexi area that is under planning and construction of the new city, one of \it pushed the cusp of a new urban development, the Nanjing Municipal Government aims to build itself into a modern civilization and Riverside features echo the modern new city. Meanwhile, the Chinese real estate concern in recent years, frequent introduction of the national macro-control policies, land, credit and other real estate industry in all aspects of the chain together to tighten, local governments, developers, banks, consumers are keen in the game. \chess game \In such a context, it is necessary to analyze the Nanjing Hexi New City real estate market, real estate market in Hexi conduct a comprehensive analysis to analyze the supply and demand structure, demand characteristics, to determine the health of the market, the real estate market in-depth study of Hexi based on the exploration government, real estate development companies and buyers coping strategies. In this paper, preliminary market research results at home and abroad to discuss the real estate market in the early planning stages of analysis, theory and method, on this basis, is being planned for construction in Nanjing Hexi New City real estate market specific analysis and research, from a macro economic policy context, urban planning, land market, housing market four aspects of analysis, the following conclusions: First, obviously overheated economy, the state macro-control failure; Second, Hexi adequate supply of land premium was soaring; Third , Hexi residential housing market effective supply shortage, soaring housing prices; fourth, Hexi New Town Planning positive boost prices, did not play its due role. In this regard, this paper presents some of the comments that the government should address the current problems in the real estate market, market supply and demand and constraints by changing the local government to restore the prices reasonable level; real estate developers, media and financial institutions and other organizations should focus on the long-term benefits , take social responsibility; while buyers need to understand the nature of the market, rational investment.
|