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The Survival Situation and the Development Trend Analysis of the Synthesis Skill Channel of China Central Television

Author: BaoLei
Tutor: WangJianHui
School: Northeast Normal University
Course: Radio and television Art
Keywords: the synthesis skill channel the synthesis skill columns columns formation the development trend
CLC: G222.3
Type: Master's thesis
Year: 2011
Downloads: 114
Quote: 0
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Abstract


It has been ten years time since the synthesis skill channel of China Central Television established by 2000. In this decade, the synthesis skill channel of China Central Television has completed three revisions. There was respectively: 2000, 2004 and 2010. The channel’s three revisions not only completed the channel specialization development process, but also gradually realized the synthesis skill channel’s abundant and innovation. It can be said that the synthesis skill channel of China Central Television launched a lot of TV programs loved by people during the ten years. Such as the "Avenue of Stars," "Art life", "I will attend the Spring Festival Evening Show" and so on. The channel revised again and again, it proved the positive and innovative conviction and determination of the synthesis skill channel of China Central Television with the development of the times immediately.Through the three revision of the CCTV, we can clearly witness the developed trajectory of CCTV columns. From the literature and art columns switch to the variety columns originally, from the development of the synthesis skill columns to the entertaining tendency appeared. The synthesis skill channel completed the exploration again and again in ten years.Although the reform footsteps of the synthesis skill channel of China Central Television never stop, creative conviction never shake, but throughout the reform process in ten years will find its innovative direction was too single of the CCTV.The three revisions and innovative direction of the CCTV almost exclusively on talent show, it excavated not enough for other synthesis skill columns types. This innovative direction and thinking led directly to the channel revision is not completely and provisioned effect in 2010.The text based on the study of the theory, stress on using the text analysis method, it detailed investigation to the research channel columns. Try hard to clear up column development vein characteristics and inadequate of the synthesis skill channel of China Central Television from three aspects, such as columns, columns formation, and revision track. I hope that through this research provide some useful suggestions for the columns development of the synthesis skill channel of China Central Television.

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CLC: > Culture, science,education, sports > Information and knowledge dissemination > Broadcasting and Television Stations > Editing, writing and broadcasting business > Program production
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