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Propagation characteristics of micro-blog and social impact analysis

Author: MaXinZuo
Tutor: HuXunZuo
School: Huazhong University of Science and Technology
Course: Journalism
Keywords: Micro- blog Information dissemination Propagation characteristics Propagation affecting
CLC: G206
Type: Master's thesis
Year: 2011
Downloads: 560
Quote: 2
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Abstract


With July 2006 the world's first micro- blog site Twitter was born, at home and abroad come and go micro blog site began to emerge , with the micro- blog for communication , access to information has become the trend of modern life and habits . Although micro blog shortly produced in China , and the number of micro- blog pioneers encountered bitter \had a significant impact , the surge in the number of its users and the continuous micro blog pioneers \The product itself is known as micro- blog set blog , SNS social networking sites , IM instant messaging software, mobile phone text messages and other ways to communicate the advantages of living in a , its openness and randomness so that people have a greater degree than ever before the right to speak , a huge number of micro- blog micro- blog user information dissemination laid a spread foundation. Micro- blog on the dissemination of information brought about by changes in the way traditional media not only triggered a reflection on information dissemination , but also make people more free , quick and easy exchange of information . This article from the perspective of communication studies , divided into four parts of micro- blog and micro- blog information dissemination characteristics and problems . The first section briefly describes the concept of micro- blog , micro blog analyzes the current development at home and abroad . The second part of the dissemination of information from the micro- blog feature , two aspects of information dissemination of information dissemination analyzed the characteristics of micro- blog , micro- blog for the third part describes the impact on the dissemination of information to lay the foundation , and the third part focuses on the micro- blog spread of influence. The fourth part analyzes in the current stage of development of the micro- blog has problems and prospects of the micro- blog in this bold new media future prospects, analyzes the face of the current problems in the development of countermeasures to be taken .

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CLC: > Culture, science,education, sports > Information and knowledge dissemination > Information and communication theory > Communication Theory
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