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Jiangmen mobile customer complaints management information research

Author: GuGuoWen
Tutor: CaiShuQin
School: Huazhong University of Science and Technology
Course: Business Administration
Keywords: Jiangmen mobile Customer Complaint Management Management Information Process Reengineering
CLC: F626
Type: Master's thesis
Year: 2011
Downloads: 39
Quote: 0
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Abstract


With economic development and information technology continues to progress , enterprise information management in the domestic enterprises in full swing at the same time , enterprise information management problem of poor implementation effect is gradually revealed . This article is in such a context, Jiangmen mobile customer complaints management in the analysis of the problems studied, information technology solutions , and through proven its effectiveness . This paper first discusses the customer complaint management, process reengineering and enterprise management information of the main theoretical ideas . Theoretical analysis through customer complaints management explicitly target customer complaints management , process reengineering through theoretical analysis of customer complaints management of information technology to provide advanced management concepts guided by the theoretical analysis of enterprise information solutions for the design and implementation of information technology to provide methodological support . Thesis by analyzing the organizational structure functions found inadequate communication and collaboration between departments exist , to single difficulties and other issues ; Jiangmen move by analyzing customer complaints handling process , discovered the process is not uniform, the lack of specific norms and other issues ; Analysis through the application of information technology and found a platform disunity and lack of a specialized application platform and other issues. Jiangmen Mobile customer complaint management for existing problems in the process of restructuring under the guidance of the advanced concepts of customer complaints processes were studied and recycling in the information under the guidance of the methodology and Jiangmen designed a mobile customer complaint handling processes to adapt to customer complaints management information system and be implemented in order to address customer complaints management Jiangmen moving problems . Finally, the paper moves Jiangmen customer complaints management information construction summarize , in effect, a test basis, on how to solve the problem of enterprise information management applications to do further study.

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