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Research on Education for Consumption Conception of College Students

Author: LiuZhuo
Tutor: TianXin
School: Dalian Maritime University
Course: Marxist theory
Keywords: University student Consumption Consumption Conception
CLC: G641
Type: Master's thesis
Year: 2011
Downloads: 449
Quote: 0
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Abstract


Consumer education is study the phenomenon and its regularity of consumption in consumer life science , consumer education into the concept is the core consumer education , more and more closely with the social and economic development , international cooperation , an increasingly prominent issue of College Students' Consumption . Strengthen the consumer mindset education of college students , to cultivate a healthy and civilized consumer attitudes and consumer behavior , both long-term event, is an urgent task . Ethical consumer behavior of college students in the 2010 Social Sciences in Liaoning Province Planning Fund 90 Education Research to support research for consumer education into the concept of the 90 students . The main work of this paper are as follows : (1 ) theory expounded consumer education and consumer education into the concept Undergraduates' Consumption Idea essence of education content ; introduces the basic idea of Marxism consumption on the basis of a lot of reading literature , learn Western consumer ideology , summed up the characteristics of the Chinese consumer mindset education theory . (2) Dalian university based on the analysis of the current situation of college students ' consumption and its problems , the form of access to the raw data through questionnaires and interviews , the first time college students by grade , gender , region , type of school , professional analysis of consumer ; based Undergraduates' Consumption Idea education in Colleges focus from the three levels of the school, family and social analysis of the problem of the consumer mindset education of college students . ( 3 ) characteristics of university education , the objectives and principles of the consumer mindset education , Up College , family support and the society as a carrier , the students self-discipline and conduct online education more than one concept of consumer education strategies and methods theory of reference and guidance for the formation of a moderate consumption , consumption harmonious Consumption correct consumer attitudes and behavior .

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