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The Sports Industry Development Research Based on Virtual Economic Theory
Author: SongQian
Tutor: ZhangShaoWen
School: Beijing Forestry University
Course: Management Science and Engineering
Keywords: Virtual economy The real economy Sports Industry Economic development
CLC: G80-05
Type: Master's thesis
Year: 2009
Downloads: 229
Quote: 0
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Abstract
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The sports industry has become an important part of the national economy . China's sports industry is starting in the 1980s , after 90 years of rapid development , the beginning of the 21st century formed a certain scale . At present , the Chinese government has been aware of the huge market potential and value of sports consumption , especially as the sports consumption to expand domestic demand , one of the measures proposed to stimulate economic growth . This article based on the theory of the virtual economy , as the research object in the sports industry , the sports industry in the development process of the virtualization characteristics , described the special nature of the virtual economy and real economy in the process of development of the sports industry and interdependence relationship . Demonstrated the benign development of the sports industry , proposed must take the road of combining physical and virtual and the real economy , play a virtual economy to promote the proliferation and expansion of the role . However , in the development process and the need to control excessive virtualization, to prevent the formation of the bubble economy , adversely affect the development of the sports industry .
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