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Retail store customer loyalty program validity Measurement

Author: ZhaoYing
Tutor: LuoJianHong
School: Central South University
Course: Business management
Keywords: Retail Stores Customer Loyalty Program Validity of measurement Principal component analysis IPA analysis
CLC: F717
Type: Master's thesis
Year: 2007
Downloads: 323
Quote: 2
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Abstract


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CLC: > Economic > Trade and Economic > Domestic Trade and Economic > A variety of commercial enterprises
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