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There are more and more designer dreams, have ideas, want to have a business show full of design means, the concept of products will speak for themselves, hope it can satisfy their own values, but also to serve the society. But face full of shelves sundry and mind the idea of individual, usually feel hesitant, have no idea. To integrate design brand promotion, the first thing we should be rational filter product information, to organized the product classification, digging out the overall concept, extracted effective communicate concepts or can continue in the direction of the point, this is called "the parties". "Circle" is from "party", is based on the concept in the form of expression, "circle" can be understood as a kind of emotional spread, in a relaxed language and appropriate design concepts, the concept store with its target audience resonate, closer to the distance between consumers and shop, form the consumer interaction. If independent concept shop run smoothly as a methodology, will find new survival for more designer. By exploring independent concept store promotion methodology, emphasize the necessity of the integration of rational and emotional convey magic power.
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