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Study on the Problem and Countermeasure of Human Resource Management in Newspapering

Author: TianFen
Tutor: ZhaoZhenYu
School: Huazhong University of Science and Technology
Course: Journalism
Keywords: Newspaper Human Resource Management Problem Countermeasure
CLC: G211
Type: Master's thesis
Year: 2004
Downloads: 604
Quote: 7
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Abstract


In recent years, with the global economic integration, the globalization of information, knowledge economy era, the media war intensified. The competition between the news media, the surface is in contention audience to fight the market, in essence, is the news talent to support the integrated strength of the media. Intense competition in the industry to make more and more multimedia recognize the importance of talent. However, compared with the media desperate for human resources in the new period of record, most of the old media into the stable of \The purpose of newspaper media in China, the transformation of the old and the new system, the identity of the fuzzy and the higher authorities of the policy of the media market are limited by the newspaper media drastic human resource management mechanism innovation. The one hand, the print media, including efforts to squeeze the external pressure of the situation to change its role to corporate behavior intervention in the market competition; On the other hand, due to the reform of the internal mechanisms personnel reform is not in place in time, so that the media reform subsequent fatigue. Talent is the core competitiveness of the newspaper. However, only this understanding is not enough the Newspaper talent development, culture, the need to establish a set of reasonable, scientific, effective systems and mechanisms. Research papers to collect the newspaper industry human resource issues a large number of books, papers information-based, and Changjiang Daily, Guangzhou Pharmaceutical economic newspapers and other media conducted an investigation, the person in charge of contact with the newspaper and the human resources management department interviews with a practical understanding of human resources management. This article uses a combination of quantitative and qualitative research methods, through the systematic study aims to provide effective countermeasures to solve the problem of human resources for the press. The paper is structured as follows: Part I: Introduction. A brief explanation of the connotation of modern human resource management theory, and a simple analysis of their advantages and disadvantages. Part II: Press the connotation of the human resource management and its importance. General description of the contents of the newspaper of human resource management, highlighting the important position of human resources in the modern newspaper competition. Part III: the new situation facing today's newspaper Human Resource Management. Emphasis on market economy environment, the development of Internet technology, and accession to the WTO to bring newspaper Human Resource Management new topic. Part IV: Problems newspaper Human Resource Management and management. This article focuses on ideas, concepts, knowledge structure, management mechanism and other issues of the newspaper Human Resource Management conducted in-depth cross-sectional lt; WP = gt; analysis. Part V: reform of the press human resources management mechanism countermeasures. This is the core of the article, from a strategic point of view, the newspaper selection, employers, distribution, assessment, training and other aspects of practical management measures. Part VI: The full text of the brief summary.

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CLC: > Culture, science,education, sports > Information and knowledge dissemination > Journalism,journalism > Organization and management
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