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With the rapid development of the Internet has quietly appeared Web 2.0 era, the rise of the new information network polymerization, bring the Internet is a huge change, both interactive, computer technology, web interface visual design, etc. were brand new experience.Web1.0 era of the Internet is different from the single network of information dissemination, Web hotspots times as a platform, users will not only passively read information on the Internet, but also as the originator of the information. Web 2.0 is the era of network civilians times from the previous IT elite manipulation and the use of network Now that ordinary users begin to change, create a network. To each user as cells, they spontaneously or polymerization leading together, and the formation of a continuous radiation organic scalable network. In this background, a non-professional, amateur nature of the large number of user participation, interactive web interface users in the importance of information exchange and the process is becoming increasingly ignored. The exchange of information directly because of their outstanding level can be so users the ease and efficient completion of tasks increase a sense of comfort and happiness; Instead, Interactive also because of the lack of success so that users ignore its powerful functions Since then dumped heard, its value and role will be impossible.However, Web 2.0 era of the information industry highly developed highly prosperous era, "information explosion", "Information obstruction" "Information fear," the "information overload" is the sound of the era, "where acoustic," "Alarm." Taking a panoramic view of China’s current hotspots website, the status quo is not optimistic In the interactive web interface functional and aesthetic design of confusion and lack of the necessary user experience analysis and interactive design. Therefore, we investigated the Web1.0 era design model will be able to meet the new era of design? How to design user-friendly, efficient and attractive, comfortable, functional and aesthetic harmony highly interactive web interface, This paper will become the focus.
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