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Research on Amenity-oriented Design of Product under the Experience Economy

Author: ZhaoZhiHui
Tutor: LiChunFu
School: Huazhong University of Science and Technology
Course: Mechanical Design and Theory
Keywords: Experience Economy Pleasant design Emotion Experience
CLC: TB472
Type: Master's thesis
Year: 2006
Downloads: 276
Quote: 4
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Abstract


With the experience economy era, the focus of consumer demand for products from the past, the main focus on product physical function products spiritual solace to be more eager to get pleasure in the direction of the emotional experience transformed, from a purely rational demand into of emotional and rational needs of co-existence, the pursuit of self-fulfilling individual needs. The same time, the connotation of the product design in response to this consumer trend changes, the product is no longer limited to the transfer function value, but focused more on the passing of a culture, the intrinsic value of the spirit. This is a new subject for the pleasant design. This article is extended by the specific research problems to experience the product design economic pleasant research in this direction. Through the analysis of the theory and design cases, clearly emotional experience design view Product pleasant design lies in the experience economy. In addition to the superiority of the concept of this view, especially highlighting the main features pleasant design new stage - sensual, emotional, directly cater to the diversity emotional needs of the consumers of modern products, development of the meaning of pleasant design, provide an important guiding ideas for the future of product design. This article consists of the following: (1) the experience economy, experiential consumption introduction to the basic concepts and features, as well as the concept of experience, the experience of economic and non-material social relations focus analysis; (2) analysis and its historical connotation pleasant design a review and analyzed to determine the concept of \trend, as well as experience economic pleasant relationship with the product for analysis in this paper, a new view of the emotional experience design and explains the ideological content of this view, analyze its meaning and achieve factors. Then focuses on the emotional experience designed several performance pathways that construct personalized theme, focusing on the full range of senses focus on participatory and interactive, return to the \(4) the emotional experience design practice project analysis, to demonstrate its feasibility and superiority. Finally, the full text was summed prospect and pleasant view.

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CLC: > Industrial Technology > General industrial technology > Industrial common technology and equipment > Industrial Design > Product Design
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