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Research on the Relationship between Corporate Social Responsibility and Corporate Performance of Small and Medium-Sized Enterprise

Author: YinJun
Tutor: LiChangJiang
School: Zhejiang Normal University
Course: Business management
Keywords: Corporate Social Responsibility Enterprise Performance SMEs Stakeholders Countermeasure
CLC: F272
Type: Master's thesis
Year: 2007
Downloads: 884
Quote: 2
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Abstract


As China's economic and social development, the issue of corporate social responsibility has become increasingly the theory and practice of community attention. Corporate social responsibility on firm performance whether the impact of this problem is the focus of attention. Most of the current study are targeted at large enterprises, the lack of research on the relationship between small and medium-sized enterprises in this regard. Case of Zhejiang Province, the preliminary study of the small and medium-sized corporate social responsibility and corporate performance. First, in accordance with the 2003 introduction of the \Second, starting from the concept of corporate social responsibility, integrated scholars understanding of corporate social responsibility, and the implications of corporate social responsibility is defined corporate social responsibility into corporate liability and corporate ethics and responsibility. Turn elaborate corporate liability from a legal point of view, and specifically addressed the content of the moral responsibility of the enterprise from the point of view of business ethics. Again, the empirical literature on corporate social responsibility and business performance research conducted a comprehensive analysis, found that very little research on SMEs. Its preliminary discussion. Corporate social responsibility in the current evaluation system is not perfect, so this paper on the basis of the research at home and abroad, combined with corporate social responsibility to investigate and take into account the actual SMEs in China, the establishment of the indicators of the social responsibility of SMEs in China evaluation system, and the use of expert questionnaire empower each indicator. At the same time, the basis for enterprises to assume the manner and extent of the impact of social responsibility on business performance, corporate performance is divided into two parts of economic performance and social performance. In this paper, the economic performance and social performance of the SME performance indicators system, and uses the same the expert questionnaires law to empower each indicator. Then selected 50 small and medium enterprises in Zhejiang Province as the sampling sample empirical research. SPSS statistical software used data obtained by questionnaires of variance, correlation, regression analysis, indicating that the enterprise scale, different stage of the business life cycle, different types of industry, the impact of the the SMEs social responsibility performance, verify SME community Stepwise regression responsibility and the relationship between corporate performance and corporate economic performance and corporate social performance. Basically, the results proved the theoretical assumptions of the small and medium enterprises to fulfill their social responsibility can improve business performance. Finally, a corresponding number of recommendations were made on empirical findings, and follow-up studies were prospected.

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CLC: > Economic > Economic planning and management > Enterprise economy > Enterprise planning and management decision - making
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