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Study on a new logo design and application of Anhui radio and Television University

Author: HongZuo
Tutor: ShenBin
School: Nanjing Arts Institute
Course: Art and Design
Keywords: Anhui broadcasting movie and television college LogoRedesign Culture
CLC: J524.4
Type: Master's thesis
Year: 2013
Downloads: 0
Quote: 0
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University logo is the visual image recognition system of the core part, can showthe university’s good image and unique spiritual and cultural connotation.Anhui broadcasting movie and television college the original logo, because insuch aspects as reflect features of regional culture and the modern characteristicsremain to be further improved, so as to anhui institute of radio, film and televisionsymbol aesthetics, to the point, novel and practical, the purpose of this paper hascarried on the design and research.This article will focus on anhui broadcasting movie and television college of theoriginal marks were analyzed, and the original signs and from the perspective ofculture, scientific and artistic, systemic, for anhui region culture and the symbol,related outstanding institutions of higher learning, the new media era marks thedynamic form of expression, and cultural information of a school course, carried outextensive and in-depth investigation, carding and interpretation, from the designpurpose and clear positioning, to innovation, design a new symbol of anhui instituteof radio, film and television, as well as the visual image in the application system usedin school.

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