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Study on the Culture of Electric Enterprise

Author: ZhangQin
Tutor: ZhengXiangQing
School: Nanchang University
Course: Business Administration
Keywords: corporate culture cultural construction electric enterprise
CLC: F270
Type: Master's thesis
Year: 2012
Downloads: 385
Quote: 0
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Abstract


This research based on theoretical elaboration and empirical analysis, using case study, literature study and survey research methods, taking both quantitative and qualitative approaches, combining empirical and normative general idea, using the knowledge of management, economics, sociology and so on. Doing corporate culture research in FD power company, and proposing appropriate policies of this company.This paper concluded as follows:FD power company is not perfect in the building of enterprise culture, lacking of systematic guidance of the building of enterprise culture, new employees show a lack of understanding of corporate culture, employees disagree in interpersonal relationship cognition, superior-subordinate communication channels is imperfect. In response to these issues, FD power companies need to strengthen the building of corporate culture, grouping system of corporate culture into two parts:cultural core layer and cultural support layer, and completing the specific composition of all levers one by one; within the framework of improved system, strengthening the corporate culture by strategies of cultural integration, cultural promotion and cultural innovation; strengthening advocacy and training, establishing a cultural mechanism, importing the CIS and creating a learning organization and completing the sense of service.

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CLC: > Economic > Economic planning and management > Enterprise economy > Economic theory and methods
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