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Design showroom in Real Estate Marketing

Author: TianFengXia
Tutor: DongChiï¼›TuZhiFen
School: Jilin College of the Arts
Course: Art of Design
Keywords: prototype room residential culture humanist marketing of real estate
CLC: TU241
Type: Master's thesis
Year: 2011
Downloads: 100
Quote: 0
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Abstract


Since the 1990s, with the development of economy in China, the living standard improves greatly. The enthusiasm of house purchasing is up surging highly. Therefore, the Prototype room plays an important and active role in guiding of encouraging Housing Consumption. The Prototype room shows profound and visualized Marketing mode to play up strengths and avoid weaknesses, for the purpose of dream making effect, whose fashion way is being effective way of the Real Estate Marketing. However, nowadays the processes of constructing the Prototype room exist Space distortion, Style dislocation, primary form disloyalty, and even neither use nor ornament, etc. For all this, the designs of Prototype room should be aware of relevance, Display characteristics, Incite characteristics, Create characteristics, and Steering characteristic, and followed Humanized design. Of this way, Prototype room will satisfy the developers for marketing, make widely known the superiority, and afford the favorable atmosphere of housing and accommodation. At the same time, Prototype room will guide the tidal current of Residential culture; all about this is the purpose of Prototype room design.

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CLC: > Industrial Technology > Building Science > Architectural design > Civil > Residential buildings
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