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Status and prospects of Railcom the HB branch of Internet business

Author: XiangShiYuan
Tutor: DingJingZhi
School: Beijing Jiaotong University
Course: Business Administration
Keywords: Internet Base management system Portal Moving platform Model Business growth
CLC: F626
Type: Master's thesis
Year: 2009
Downloads: 12
Quote: 0
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Abstract


In recent years, the rapid development of mobile phones , its ease of use and lower tariff features make it become more and more people choose fixed telephone services in terms of number of users and revenue are significantly reduced due to the impact of the mobile phone , losses increase. Data communication ( Internet ) as a province Railcom HB branch of one of the telecom companies , engaged in the project business and fixed telephone service , due to a larger proportion of fixed-line telephone business , operating results continue the downward trend . Today's society , due to the rapid development of information technology and the emergence of the Internet data services for the sustained and rapid development of the national economy has injected new vitality . The telecom enterprises landline atrophy is an indisputable fact , Internet broadband is the rapid development of CTT HB Branch in the work of business in recent years under the fixed-line is the foundation , broadband is the focus of new business requirements Features \, although in the case of the overall decline in operating income , the number of Internet broadband business development income increased significantly for Railcom in the competition in the market of the future of information technology to create the conditions for the transferred business strategy opportunities for the Railcom HB Branch . This article analyzes in order to adapt to the fierce competition in the market , the CRC HB branch focus operate Internet data services , and promote the development of Internet data services business practice , namely the use of modern information means to reform the traditional marketing methods , try to build to adapt to the Internet data services need -based management system , the establishment of a corporate portal for customers to build a good platform to carry Internet data services ; illustrate the results achieved through the application system model to build a branch of the development of Internet data traffic , data ; and commercial practice . the analysis of the results has been the development of Internet data services can bring new business growth opportunities , effective conclusion improve Tietong HB branch in the competitiveness of the telecommunications industry .

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