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Business Information Management Solution Analysis and Optimization for FMCG

Author: JingKui
Tutor: ChangXiangYun；XingXiHuan
School: East China University of Science and Technology
Course: Logistics Engineering
Keywords: FMCG Distribution Management Channel Management Information Mangement
CLC: F426.8
Type: Master's thesis
Year: 2012
Downloads: 127
Quote: 0
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Abstract


This paper selected the business information management solution of P Company as the object of study, focusing on distribution & channel information management solution model, respectively analyzed and discussed in the business requirement of distribution & channel and information solution design.The paper also clearly set forth the organization structure, route management and sales management of the distribution & channel, and.analyzed business requirement in each step.Then, Distribution Management System, Sales Handle PDA System and BI System are explained. Meanwhile, the implementation effects of the program are analyzed. Based on the problems that exist in current program, for example, the complicated forms of settlement, the delayed response and other issues, so brought the VMI and Master Data Management into the solution.At last, according to the current information management solution of P Company, we got an information management model for FMCG. It would provide reference and help to the follow-up who constructs the information system for FMCG.

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