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GDQF Research Company Overseas Markets
Author: WangChongLi
Tutor: GuoChaoZuo
School: Nanchang University
Course: Business Administration
Keywords: Private enterprises Overseas markets Open up
CLC: F274
Type: Master's thesis
Year: 2011
Downloads: 57
Quote: 0
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Abstract
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With the development of the globalization of markets , expand overseas markets, many companies must be taken into account in the development of overseas business . The help of company's research GDQF , not only to expand overseas markets GDQF company also can become the apparel industry marketing strategy foundation . This article is based overseas marketing theory and research GDQF companies overseas marketing issues . Articles in the structure is divided into a total of seven chapters , the first chapter introduces the research background , significance , and ideas . The second chapter describes the theoretical basis of this study , and then develop a SWOT analysis GDQF companies overseas market , and explore the company to open up overseas markets in a variety of environments . The fourth chapter in accordance with the relevant data , analysis GDQF current market status quo , based on the analysis concluded the company 's overseas market expansion . Chapter based on a previous analysis , program design company for developing overseas markets ; then proposed for the design of the program the relevant safeguards should be provided in order to ensure the implementation of the program the company . Finally , summarize the conclusions of this study , and further research directions .
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CLC: > Economic > Economic planning and management > Enterprise economy > Enterprise Marketing Management
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