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Study on Tourism Festival Event Planning of Geopark

Author: FengLiLi
Tutor: WangLianYong
School: Southwestern University
Course: Tourism Management
Keywords: Geopark Tourism festival Plan
CLC: F592.7
Type: Master's thesis
Year: 2011
Downloads: 121
Quote: 0
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Abstract


Geological Park is a park in the form proposed by the majority of geoscience workers to the protection of geological heritage. The United Nations Educational, Scientific and Cultural Organization (UNESCO) World Geopark is defined as: Geopark a clear boundary line, and there is a large enough surface area for the local economic development of the region can. Consists of a series of special scientific significance, rarity and aesthetic values, and be able to represent the region's geological history, geological events and geological geological heritage, or fight the synthesis of one of the multiple geological heritage, it may not only have geological significance You may also archeology, ecology, historical and cultural value. Establish a geological park has three main purposes: (a) the protection of geological heritage and the environment; (b) to promote science education and advancing Earth science research of Earth Sciences; (c) the rational development of geological heritage resources, the development of geological tourism, promote local social and economic development. Geoparks not only the protection of geological heritage, but also can make use of the a beautiful Geopark geological and ecological environment and the unique geological resources through the rational development, appropriate development of tourism, promote local economic development; The geological museum establishment of popular science propaganda provides a good carrier to achieve the harmonious development of the local economy, the environment, culture. Since the establishment of comprehensive benefits Geopark presented significant, in recent years, setting off a craze of a Geopark. Since 2000, China's Ministry of Land and Resources has six approved a total of 183 national geological parks, including 24 of the world's national geological park. Although Geopark like mushroomed emerged geopark construction late, there are still many geological park hidden in the mountains who is unknown, geological resources are not rational utilization, failure to successfully carry out geological tourism, environmental, economic and social benefits also failed to embody. Therefore, the urgent need to find an effective way to publicize the Geopark development Geopark tourism and achieve the three purposes of the environmental, economic and social benefits. In recent years, a number of geological parks have tried to carry out the activities of tourism festival, with the festival activities influence led the development of the Geopark, strong environmental, economic and social benefits to achieve the Geopark three purpose through the activities of the festival. FSE Geopark provides an effective way to build brand culture, raise awareness, promote its development. Geopark festival activities combined, can take not only highlights and disseminate scientific Geopark charm; will also help give full play to the overall advantages, develop unique Geopark festival culture, and gradually formed the the Geological FSE brand household promote the Geopark tourism development, and brought to the location of economic development. Activity of Geopark organized festival, however, is still short, less Geopark tourism festival at home and abroad, there is no more mature theory and examples to guide the Geopark festival activities, in this case, I chose Geopark Tourism festival planning study. This paper is divided into six parts: Part I: Introduction of this study background, significance and purpose, research methods, the Geopark research and scholars Summary Finally, the technical route of this paper. Part II: elaborate Geopark concept and basic theoretical research. First introduced the concept of travel and tourism festival activities of the Geopark tourism festival, and then expounded the theoretical basis for planning and planning principles. Part III: Analysis of Geopark Tourism Festival Activities in the status quo, and points out the problems. Part IV: the Geopark tourism festival planning strategy. This section is proposed to carry out the existing problems in the tourism festival activities for our Geopark suggestions. Part V: Zhengzhou Yellow River Geopark example, FSE exist to carry out geological park planning program. Part VI: Conclusion part. Concludes the paper, and put forward the lack of research and improvement areas in the future.

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CLC: > Economic > Tourism economy > China 's tourism industry > Local tourism industry
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