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Information technology in rural areas is an important part of the national construction, is also the title of a new socialist countryside construction, the proper meaning. Information technology in rural areas is to promote the conversion of traditional agricultural production factors to the information production factors bring traditional agricultural production elements of innovation, and to provide new opportunities for the development of agriculture. The 21st century is the era of information technology, information communication has become the promotion of agricultural production, an important prerequisite for the local farmers, as well as the construction of modern agriculture, expand the rural market, an important measure of urban and rural development, optimizing resource allocation, is a new rural important carrier of the building. Agriculture, education, health and production development, well-off life, civilized for rural, village clean, democratic management, \open information technology, information technology support, not improve the efficiency, effectiveness will be greatly reduced. Of information contained quite extensive, it is not only important way toward the well-off, is one of the grassroots political power governing philosophy to promote the transformation of rural towns and the equality of the subjects in order to change the backwardness in rural areas, and promoting rural economic development, poverty eradication, multi-stakeholder involvement social governance one way. The advance of information technology and modern invasion changed the traditional way of life in rural areas, rural residents have long inherited way of communication has also changed, behavior, thus changing the foundation of the social order in rural areas. Although the information construction in rural areas in China already have a good foundation, but Throughout the process of information in rural areas, we will find that the status quo of China's rural vast, complex and diverse terrain environment, living relatively dispersed, farmers less disposable income can not afford the high cost of communication and consumption, these reasons restricting further development of information construction in rural areas. Promote the information construction in rural areas, is still a long way to go, in urban and rural development, the historical period of building a new socialist countryside, the rural information technology in order to fully play its due role, it is necessary to farmers as the main body, in accordance with the actual practical, pragmatic principles, and take the road of the development of cost-effective information technology. Based on the analysis of rural information construction status at home and abroad as well as on the basis of rural informatization construction, combined with the actual situation of the Chongming County, especially the peasant masses accepted on the basis of ability, proposed a government-led social forces to participate , the lingua franca of the peasant masses, put to good use, affordable, universal benefit rural information construction ideas.
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