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Research on the Restraint Mechanism of Chinese E-commerce Companies’ Corporate Social Responsibility

Author: JieLi
Tutor: DengZeHong
School: Wuhan University of Science and Technology
Course: Administration
Keywords: E-business Social Responsibility Constraint mechanism
CLC: F724.6
Type: Master's thesis
Year: 2011
Downloads: 149
Quote: 0
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Abstract


Since reform and opening , China's rapid economic development , but economic development and social development has become increasingly prominent contradiction imbalance , businesses and community interests have become increasingly prominent contradiction between , corporate social responsibility issues surfaced. China 's corporate social responsibility is in its infancy , and our e-commerce companies are also in rapid development period , China's e-commerce Lack of corporate social responsibility is more prominent . Therefore , e-commerce corporate social responsibility issues concern the scope , breadth and intensity of rapid escalation in-depth study and solve the problem of corporate social responsibility e-commerce to become the government , academia and the business community together expectations. This thesis investigates and analyzes the characteristics of the development of electronic commerce and e-business operations according to the characteristics of China's e-commerce discusses in detail the status of corporate social responsibility , the existing problems . On this basis, in-depth analysis of e-business reasons for the lack of corporate social responsibility , and in-depth detailed analysis of e-business leader in corporate social responsibility Alibaba typical case . Finally, based on previous research , respectively, from the government level , the corporate level and the social dimensions suitable for China 's e-commerce corporate social responsibility restraint mechanism.

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CLC: > Economic > Trade and Economic > China's domestic trade and economic > Circulation of commodities > E-commerce,online trading
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