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Modern Distribution: Instant Gratification & Rapid Fulfillment

Author: Christopher M. Stanko（MaRui）
Tutor: FanTiJun
School: East China University of Science and Technology
Course: Business Administration
Keywords: Supply Chain Management Consumer preferences E-commerce Distribution Date of delivery
CLC: F274
Type: Master's thesis
Year: 2011
Downloads: 109
Quote: 0
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Abstract


The environment of fast-paced society , in order to quickly meet the immediate needs of a new generation of people , the papers from the modern supply chain management , analyze the impact . Many rapid fulfillment departments are involved in the global enterprise market , in its development of a wide range of small case to explore the issue of e-commerce and its distribution channels in many cases are around e-commerce and e-logistics Expand the study . Focus on the distribution ( delivery of end-user ) between consumers and businesses , to help to optimize the allocation of the need to focus on supply chain management methods and practices . This study is conducive to individual consumers as well as commercial consumers , and to explore some of the key concepts and analysis of a wide range of customer needs in today's business world . In order to obtain the maximum effective income distribution business real plan to optimize the supply chain , we need to consider a variety of different needs . Customer value refers to customer satisfaction and repeat business , and therefore the reaction rate in order to have better customer value and faster customer demand , can accelerate warehousing and manual operation of process automation . To this end , we conducted a number of studies . As a B2B supplier , inventory transparency is extremely important , it is related to an operation of commodity availability . Also studied the delivery schedule . The the quick order schedule in real-time data is very important . The case shows that part of enterprise management schedule is better than the other part of the enterprise . This paper compares the choice of different delivery schedule , the choice of businesses and consumers is more important and more effective scheduling . Finally , for online shopping and delivery , the papers through questionnaires to study consumer preferences . Identified by evaluating a variety of factors , the most critical purchase factor for today's consumers . According to the questionnaire data , the quality is the factors concern of consumers around the world . At the same time , the results show that the overall selection and customer service in the consumer decision to purchase the equation , the second in importance only to the price of shipping choices .

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