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Study on Competitive Power of Ancient Town

Author: BaoXiaoLi
Tutor: YanYaYu
School: Xiamen University
Course: Tourism Management
Keywords: The ancient town tourism Competitive
CLC: F592.7
Type: Master's thesis
Year: 2008
Downloads: 477
Quote: 0
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Abstract


The competition is the inevitable product of Western developed countries have already entered the market economy , is now gradually establish a market economy , China is facing more and more competition from all levels under the conditions of the market economy . Although the study of the theory of competitive before the rise in recent years , but the momentum of development is very rapid , such as the study of national competitiveness , industrial competitiveness , urban competitiveness . The rapid development of the tourism industry and the competition increasingly fierce competitiveness issue has become a major focus of the Tourism Research . The ancient town as a typical tourist destination , is also facing the same problem . But so far , the research on the ancient town are mostly from tourism protection and development , tourism impact , sustainable development , tourism development model aspects of specialized study of the ancient town tourism competitiveness is still relatively rare . In order to enrich the field of research , the paper uses literature analysis , comparative analysis , theory and practice of combining and cut multidisciplinary research methods , first defined the ancient town , the meaning of the ancient town tourism competitiveness , and summarized in home and abroad, the ancient town the research and general competitiveness of the tourism competitiveness on the basis of the theoretical basis of the research of the ancient town tourism competitiveness issues , and then learn from Porter's \force conceptual model \the comparative analysis of six aspects of support resources , destination management , market demand , government , environment , tourism competitiveness Changting and the ancient city of Phoenix , in turn based on the analysis of the results of proposed countermeasures to enhance the the Changting ancient city of tourism competitiveness , in order to promote in-depth development of the ancient town tourism .

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CLC: > Economic > Tourism economy > China 's tourism industry > Local tourism industry
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