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Real estate investment is a base of development of real estate and management. In such investment process, income and risk usually exist at the same time. The risk is a kind of special incident, such incident will bring a great deal of uncertain results, once the risk takes place, may make the developer suffer enormous losses, even it is bankrupt to cause. So, study on risk factors appeared in the development of real estate enterprises is the important meaning from the theoretic and practical viewpoint.To evade the huge risk of real estate enterprises developers in developing real estate market and guide the practice of project development, this paper studies systematically the risk which may appears in the stage of project development, applies mathematics model proceeds to evaluate the risk factor, and establishes risk decision-making and control system of project development whole process in real estate. In chapter 3, we analyze and identify the risk factors exited in the process in real estate development. In chapter 4, after comparatively analyzing various risk evaluation methods, a risk decision-making model of project development based on Fuzzy Assessment was built. In chapter 5, based on conclusions of the evaluation model, we studied the various strategies of project risk controlling. Finally, a case study was demonstrated our conclusions. The model which includes a series of indices of land, market, construction and sale, is suitable for the projects in real estate, and provides more accurate information for the project decision-maker.
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