Dissertation > Excellent graduate degree dissertation topics show

The Research of Factors of Summer Olympic Games Tickets Pricing

Author: TangLe
Tutor: JinYingHua
School: Beijing Sport University
Course: Humane and Sociological Science of Sports
Keywords: Olympic Games Tickets Pricing Influencing factors
CLC: G811.211
Type: Master's thesis
Year: 2007
Downloads: 177
Quote: 2
Read: Download Dissertation

Abstract


The use of literature, field observation, expert interviews, comparative analysis and other research methods, the impact of the Summer Olympic Games ticket pricing for the relevant factors were analyzed, the following conclusions: 1. Economic factors affect the Olympic Games ticket pricing , Pricing target. Olympics ticket pricing objectives are: it is necessary to obtain certain economic profits but also to ensure a certain audience. Second, supply and demand. Must supply a greater demand for match tickets price is higher than the demand for smaller ticket prices; demand is constant, the supply of smaller ticket price is higher than the supply of larger ticket prices. Third, the cost. If you only consider the cost of the Olympics ticket price is set at marginal cost = marginal revenue can maximize profits. Fourth, the type of market structure. Olympic ticket market is a completely monopolize the market, follow the basic principles of the International Olympic Committee, under the premise of the host country BOCOG full decision of the ticket price, if you only consider this factor when marginal cost = marginal revenue = 0, Tickets profit reaches the maximum value. Fifth, the level of economic development of the host country. Positive correlation between a country's level of economic development and the Olympic Games ticket prices there are some. Sixth, the total balance of payments. The price of tickets at the Olympic Games by the total expenditure on the one hand, on the other hand has also been tickets outside income situation. (2) the political environment affect the pricing of tickets for the Olympic Games, socio-cultural, demographic factors, the political situation in the host country more stable, principles and policies more conducive to the Olympic Games, Olympic Games ticket prices are relatively high, and vice versa lower. Second, the nationals of the host country by the higher levels of education, inclusive of different religious beliefs and customs, the stronger, the ticket price is relatively high, and vice versa lower. Third, the population of the host country of the Olympic Games tickets prices will have some impact, but this effect is uncertain. 3 Olympics characteristics of the events of the ticket pricing, project differences Olympic Games ticket prices performance: the more the audience to understand, more interested in the game ticket prices are relatively high, and vice versa lower. Second, the performance of differences in non-project the impact of the Olympic Games ticket prices: First, the preliminaries and finals of the same competition ticket prices vary considerably; different seating position of the ticket price gap is more obvious; Third, the level of competition and Star Effect common impact on ticket pricing; audience expected their player scores one of the important factors that affect ticket pricing. According to the findings, the paper proposes the following suggestions: First, should be based on its own national conditions, to determine the ticket pricing objectives. Second, the pricing method should be perceived value. Third, in developing ticket prices, should take full account of various factors. Fourth, the comprehensive use of various pricing strategies.

Related Dissertations

  1. Study on New Product Launch Strategy in Decathlon,F274
  2. The Analysis and Research of China Men’s Basketball Team Offense and Defence Conversion in the 29th Olympic Games,G841
  3. American Option Pricing under Stochastic Market Option Model Based on Dividend and Treatment Fees,O211.6
  4. College Students’ Subjective Well-being and Influential Factors of the Training Path,B844.2
  5. The Study of Legal Regulation of Transfer Pricing,F275
  6. A Study on the Factors Affecting the Cultivation of Voluntary Physical Exercise in Graduate,G807.4
  7. A Study on Tourism Development Model under the Open for Free Condition of Revolutionary Scenic Area,F592.7
  8. Research on Pricing Convertible Bonds Based on the Complete Decomposition Method,F224
  9. Domestic Commercial Bank Loan Pricing Model Research,F832.4
  10. Research on the Price Strategies of Value-added Services among Logistics Company,F253
  11. The Principle and Practices of Transfer Pricing for Multinational Corporation,F276.7
  12. Research & Couter Measures and Suggestions on Loan Pricing for Rural Credit Union in Jiangxi Province,F832.43
  13. Research on Urban Road Traffic Congestion Pricing,F224
  14. Research on Congestion Tolls and Optimal Routing Choice,F570.5
  15. Multi- power access Pricing Principle of Power Systems,F426.61
  16. BOQ pricing model in financial investment assessment application,TU723.3
  17. Pallet supply chain system rental process optimization and coordination of management,F274
  18. Based on the risk of default interest rate swap sides Pricing Model,F224
  19. Forwards and futures to hedge the risk of foreign assets in the comparison,F713.35
  20. Continuous-time stochastic volatility model nonparametric option pricing,F224
  21. Based on fundamental analysis of banking options and crisis early warning model,F224

CLC: > Culture, science,education, sports > Sports > The world of sports > World > International sports,sport competitions > Olympic Games > Summer Games
© 2012 www.DissertationTopic.Net  Mobile