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Based on the Process Window of Business Management Model for Qinhuangdao Travel Agency

Author: HanNa
Tutor: ShuBo
School: Yanshan University
Course: Tourism Management
Keywords: Entrepreneurial Management Travel agencies Entrepreneurial management model Entrepreneurial Performance Qinhuangdao
CLC: F592.6
Type: Master's thesis
Year: 2009
Downloads: 168
Quote: 1
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Abstract


Entrepreneurial management is a new management theory , it is in the impact on the core competitiveness of enterprises to consider the characteristics of the industry , and also taking into account the internal resources of the enterprise's core competitiveness . In recent years , travel agents, to flourish , and broad prospects , but there are many problems in the travel agencies in the development process , requires a new theoretical breakthrough development bottleneck . Some travel agencies in the development process more or less entrepreneurial management theory , but the application is still in the stage of development of the empirical formula . The main purpose of this study is to build the travel agency entrepreneurial management mode , run mode and ideas for the travel agency scientific applications entrepreneurial management theory . First , the paper described the theoretical basis of entrepreneurial management , travel agency management theory , entrepreneurial performance influencing factors - school of industrial organization and resource based theory to lay a theoretical foundation for the later study . Secondly, Qinhuangdao travel agency for the object , using a questionnaire survey Qinhuangdao the travel agency entrepreneurial management problem . Entrepreneurial management theory combined with interviews with the respondents to the core content , I identified 15 travel agents influencing factors of entrepreneurship , using analysis of variance and principal component factor analysis method this dimensionality reduction , and as a basis to build based process window Qinhuangdao travel agency the entrepreneurial management mode , constitute the four parts of the module , travel agents, ideas entrepreneurial system , travel agencies , entrepreneurial behavior system , travel agencies entrepreneurial performance correction system to start from the travel agency entrepreneurial management mode , to build a dynamic entrepreneurial management model . Finally, as the starting point to travel agents entrepreneurial performance influencing factors , combined with the local travel agency entrepreneurial process , the implementation of the ground travel agency the venture management model to propose a solution . This article uses the combination of qualitative and quantitative analysis of Qinhuangdao travel agency application entrepreneurial management model , which will play a role in promoting the travel agency entrepreneurial management theory , and Qinhuangdao travel agencies to provide a whole new way of thinking .

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CLC: > Economic > Tourism economy > China 's tourism industry > Organization and management of tourism enterprises
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