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The Strategic Research of Equipment Manufacturing Enterprises in the Context of Financial Crisis
Author: ZuoELong
Tutor: ZhaoBingMei
School: Shenyang Institute of Aeronautical College
Course: Business management
Keywords: Financial crisis Equipment manufacturing enterprises Strategic adjustment Strategic Performance Management
CLC: F426.4
Type: Master's thesis
Year: 2010
Downloads: 244
Quote: 1
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Abstract
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For China 's equipment manufacturing industry in the development of enterprises in the context of the financial crisis , \The article , equipment manufacturing enterprises in the context of the financial crisis should be timely strategic adjustments to adapt to changes in the external environment ; enterprises should actively implement strategic performance management in strategic adjusted to maintain the effectiveness and sustainability of the enterprise strategy . The thrust of the article is that , through the strategic adjustment of the external threat of the financial crisis on the enterprises of equipment manufacturing industry reduced to a minimum, and take full advantage of the opportunities brought about by the financial crisis to the enterprise , and ultimately win the market competition in the initiative . This article analyzes the development status of China 's equipment manufacturing industry , the analysis of the profound impact of the financial crisis on the industry and the industry of the equipment manufacturing industry in different types of enterprises , equipment manufacturing enterprises that have the need for timely implementation of the strategic adjustment . Article combined with the development of China 's equipment manufacturing industry, the actual implementation of the strategic adjustment of the corresponding suggestions for different types of equipment manufacturing enterprises . The article , equipment manufacturing enterprises in the implementation of the strategic adjustment in the context of the financial crisis in the future long-term development process , in order to safeguard the effectiveness and sustainability of corporate strategy , companies need strategic performance management implementation strategy , combined KPI performance Management practice operational guidance recommended . Finally, through case analysis , analysis of equipment manufacturing enterprises in the context of the financial crisis , the implementation of the strategic restructuring and strategic application of performance management practice .
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