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Today's human beings living in an information environment surrounded them , information has become an important part of human life . Carrier mass media as information dissemination , both a tool for people to acquire knowledge , entertainment , but also affect people way of thinking and way of life \With the ever - changing media technology , people affected by the media growing increasingly dependent on media , not consciously be engraved with the \However , not everyone is surrounded by the mass media and mass information environment , the crew is such a typical groups . Because of the particularity of maritime work and living environment , their long-term lack of status in the mass media contact , belonging to \Therefore , this group launched the study will also be a new world in the field of anthropology, communication . The study of media effects theory as the anchor, the main use of the methods of ethnography , fieldwork Putuo District of Zhoushan City , Zhejiang Province , the crew groups , mass communication media relations crew groups carried out a qualitative study . Divided into six chapters , the first chapter introduces the research background, significance , problems and methods ; second chapter describes the basic overview of the scene ; Chapter by entering the marine scene , described the status of the crew contact groups in the mass media of the sea ; Chapter IV describes the media exposure of the crew groups in land status and social activities , supplemented by their families, media contacts and social activities ; Chapter V summarizes the relationship between mass media crew groups ; Chapter VI of research in the case of problem to some new thinking . Through the study found : low crew groups overall media literacy , lack of media exposure , the media in their lives . \many aspects have had a certain impact , especially the lack of information , leading to them at a disadvantage in the population exchanges , more so because they faced many difficulties in the process of changing jobs .
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