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The Market Breakout of the Contemporary Chinese Mainstream Film

Author: WangSiSi
Tutor: LiuJiuZhou
School: Central China Normal University
Course: Journalism
Keywords: Mainstream Film Typed narrative Humane Spectacle images
CLC: J905
Type: Master's thesis
Year: 2010
Downloads: 201
Quote: 3
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Abstract


The main theme of the film is a special type of film , mainly a narrative of events , shaping the character bears the important task to build the national mainstream values, and the carry forward the national ideology . For a long period of time after the presentation of the \mainstream movie market . With the changes in the environment of global cultural dissemination , audience aesthetic taste of the increase and diversification of media entertainment , political preaching style , the main theme of the film once a slump in commercial films and art films caught in embarrassing survive . In reality the context of contemporary Chinese main theme of the film narrative coding process in the national mainstream values ??and ideology , began to try new narrative film theme , the reconstruction of the content and form of reconstruction to achieve the main theme of market-oriented works breakout . This article as a starting point , the analysis the Chinese contemporary main theme of the film used a new creation mode , that is, by reshaping the national ideology, as well as a great man in the film 's narrative content level and mortal noble narrative processing , \in the movie the main theme of the keynote closer to the screen hero \form of expression groundbreaking use of the \The article from three angles , the movie cases , depth the Chinese contemporary main theme of the film audience how to make the restructuring of the new mode of narrative in visual enjoyment while consciously nurtured with the penetration of the national mainstream ideology , and recognized by the market , in order to achieve a win - win situation for the social, economic and artistic effectiveness three .

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CLC: > Art > Movies, TV Arts > Film,television, art theory > Television and movies, reviews, appreciate
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