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13 native peoples living in Xinjiang this vast land, Xinjiang is of all the provinces of the nation's most populous region of the Islamic faith, the native ethnic back, Uygur, Kazak, Kirgiz, Uzbek, Tajik, Tatar , Salar, Dongxiang, security and other Muslim nation. With the large-scale development of the western region to continue to push forward, of all ethnic groups in Xinjiang not only income and living standards have been greatly improve national pride and identity of the nation is also strengthening. Hui terms since the Persian, Arab immigrants in the Chinese put down roots date, is a universal belief of Islam nation. Xinjiang Hui inhabited area, geography, culture and many other unique conditions in the process of its formation and development, because of its impact by the Arab, Persian and other traditional Islamic culture, which it compared with other provinces, autonomous regions, the Muslim groups live in Kannai the impact is even more profound. Xinjiang Hui live shows large mixed characteristics of small settlements, while Wai Temple (Mosque) neighbors, and is a very devout Muslim. Them from birth to marriage, until Guizhen funeral, as well as diet, clothing, and other habits are all have a certain Islamic characteristics. their level of consumption, consumption structure, consumer behavior, not only by the level of economic development of the nation where regional and ethnic traditions and customs to constraints, but also by the impact of the teachings of Islam and the consumer mindset. study Hui consumer culture, to explore one of the factors of harmony and the correct guidance of the consumption of the majority of Muslims, the religious consumer socialist consumer attitudes to further explore the Hui consumer market, to improve their lives, stimulating economic growth and promoting local, improved productivity have important \Zhuanglang household village settlements (hereinafter Zhuanglang village households are referred to as the Village) as well as the characteristics of living surrounded by Chinese culture, the Village Hui has a strong sense of national identity and cultural crisis of consciousness. Village, at the same time as the seat of town government, agriculture, animal husbandry, enterprise the \The face of this, young people and older people in the consumer culture exhibit different cultural consciousness, which also appeared on consumer culture \This paper mainly symbolic value theory of consumption, consumer analysis of social practice theory, the \the modern impact \clothing consumption, residential consumption), spirit consumption (religious consumption, rituals of life consumption) and consumption (wedding consumer, education, consumption, investment and consumption and medical consumption) deep description of the status quo, which leads to the modernization of the traditional culture of the Village Hui toward cultural awareness issues. Subsequently, the by on Village Hui consumer features, function and reason analysis, the depth to explain and highlight the traditional culture of the Village Hui modern trend and cultural consciousness. Finally, a further reflection Village Hui consumer culture, in order to achieve some theoretical dialogue and reflection. Hui village community under the impact of modernization - Village is facing the problem of the traditional culture of the modern, a deal with the fundamental cultural consciousness. Small villages can glimpse view of the larger society, also insight into the Hui group of cultural traits, cultural awareness and modern consumer culture. Age stratification, intergenerational conflict, as well as the face of modernization of different cultural consciousness spawned a culture the conscious of division and gradual, and adapt to the era of the development of a comprehensive cultural awareness is the key to the Hui smooth modernization. At the same time, the the Hui specific consumer culture to strengthen the national identity of the Hui Hui consumer culture positive factors is a strong driving force for the development of economic and social harmony.
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