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China Resources Snow Breweries M \u0026 Strategic Studies

Author: KongYunZhong
Tutor: LuoPinLiang
School: Fudan University
Course: International Business and Management
Keywords: M&A China Resources Snow Breweries Snow beer
CLC: F426.82
Type: Master's thesis
Year: 2008
Downloads: 563
Quote: 0
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Abstract


M&A has undoubtedly grown into one of the important methodologies for enterprises’ expansion and strategic development since no enterprise can make significant progresses only focusing on itself. Being the biggest developing country in the world, China has been involved in a new storm of M&A in developed countries inevitably.M&A of China Resources Snow Breweries is the main research case in the thesis. This thesis begins with the introduction of the background of China Resources Snow Breweries’ M&A. Secondly, the writer did deep analysis of the Brewer industry in Chinese market through listing down the whole process, analyzing the M&A environment and evaluating the M&A strategy. On the base of the analysis, the experiences in M&A of China Resources Snow Breweries can be abstracted as valuable references.It is hopeful that the analysis and conclusion can be revelatory and helpful to the development of Chinese breweries industry and even benefit to the M&A practices in other fields.

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CLC: > Economic > Industrial economy > China Industrial Economy > Industrial sector economy
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