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Development Status Analysis and Strategic Planning Research of Chinese New Energy Vehicles

Author: WangChuanZuo
Tutor: NiuZhanWen
School: Tianjin University
Course: Business Administration
Keywords: Car New Energy SWOT analysis Strategic Planning
CLC: F426.471
Type: Master's thesis
Year: 2010
Downloads: 1260
Quote: 5
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Abstract


The automotive industry is a pillar industry of the national economy , which is closely related with people's lives , has become an integral part of modern society . However, traditional petroleum-based fuels automotive industry in providing people with fast, comfortable means of transportation at the same time , increasing the economy 's dependence on fossil fuels , energy deepened the contradiction between production and consumption . With the dual pressures of Resources and Environment continued to increase , the development of new energy vehicles have become the future direction of development of automobile industry . Firstly, China's new energy vehicle development background analysis, the development of new energy vehicles is to ease the energy crisis, the inevitable trend of reducing pollution emissions , and several new energy vehicles, energy saving effect compared . Then on the status quo of China's new energy vehicles are described , from the policy support , vehicle development, the key components of development, and so on the current development status . Then use SWOT analysis to identify China's new energy vehicle development and external opportunities and threats, and their strengths and weaknesses , and thus establish the industry 's development strategy in different directions put forward China's new energy vehicle development plan for China's new energy automotive industry accelerated development play a guiding role .

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CLC: > Economic > Industrial economy > China Industrial Economy > Industrial sector economy
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