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Design and Implementation of Platform for General Market Survey Generating

Author: LiuLiFen
Tutor: JiangJianGuo;XieYanXia
School: Xi'an University of Electronic Science and Technology
Course: Software Engineering
Keywords: Market research Survey Telephone interviews Survey mode
CLC: TP311.52
Type: Master's thesis
Year: 2008
Downloads: 226
Quote: 1
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Questionnaire as an important means of market research has been more widely used , flexible and efficient questionnaire generation system to market researchers from heavy questionnaire design and analysis of the results of the work of liberation, saving the cost of market research and shorten the market research cycle has significance . Combined with specific projects , do a detailed needs analysis questionnaire generation system , single lack for similar software investigation mode , new telephone interviews ; choose B / S mode as systems architecture ; design and system ; background interface components to solve the issues of hardware and software interface processing and monitoring mechanism , and telephone interviews ; final design of test cases and test tools both functionality and performance testing of the system . The test results show that the system set questionnaire writing, editing tools , and easy-to-use interface to quickly create and share market survey questionnaire , professional appearance and complex logic to be able to support a variety of survey mode and automatically collect and analyze the survey results . The system is running in good condition , and verify the system's feasibility , robustness, security and scientific . With the practical application of and changes in customer demand , the next step will be to increase the e - mail publishing features , and improve performance in order to support more clients simultaneously access the system .

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CLC: > Industrial Technology > Automation technology,computer technology > Computing technology,computer technology > Computer software > Program design,software engineering > Software Engineering > Software Development
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