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Analysing and Discussing About Personalized Emotion of Graphic Language in Graphic Design

Author: ZhaoFei
Tutor: ZhangJianChun
School: Zhejiang Technology and Business University
Course: Art of Design
Keywords: Personalized emotion Graphic language Graphic Design Information transfer
CLC: J524
Type: Master's thesis
Year: 2010
Downloads: 189
Quote: 0
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In the new environment of globalization, diversification, changes quickly, and fast development, it has been used to obtain useful information from the graph, research and analysis of the the personalized graphic language emotion, for applications in graphic design better play to the important role played by the graphic design to conform to the requirements of the development of the society and the times, with a more positive attitude. Social rhythm accelerating, increasing pressure surge of information, the distance between people increasingly alienated people eager to get a deep spiritual needs - emotional exchange, full of emotion graphical information is the people loved the rich graphics with personalized emotional language to better, more smooth transmission of information to the audience, and emotions. Emotion is the soul of art, and the lack of emotion graphical language is very incomplete, but also can not infect and affect the audience can not interact with the audience and achieve emotional resonance. The graphic design is \According to the theory, Success Stories main analysis, discussed in graphic design, of how the graphic language of emotion and information personalized smoothly to convey to the audience. First of related concepts, and analyzed the relationship between emotional value; then analyze the role and impact of personalized emotion in the dissemination of information in graphic language, including the impact of the emotional needs of graphic language, graphic language in the dissemination of information emotional manifestations and creative source, then the social function of the graphic language in the dissemination of information discussed graphic language into personalized emotions in order to more quickly and more effectively transmit information and timely feedback unhindered communication and exchange; then analyzes the personalized emotions are in place to reflect the in graphic language manifestations techniques, color; final analysis discussed based on the traditional culture of the ethnic emotions convey personalized graphic language and audience an active role and necessity. DISCUSSION AND ANALYSIS personalized emotional graphic design, graphic language, we should firmly believe that the graphic language in the transmission of the information process, and need personalized emotional integration and penetration, so better to be much easier to communicate with the audience and exchange, in order to play to the advantage of the graphic language to maximize, to achieve a win-win situation of spiritual wealth and material wealth, so that the audience can get emotional release and satisfaction in the charm of the graphic language.

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