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Pearl River Delta Environmental Communication Research

Author: WangYingYing
Tutor: WangShuMing
School: Ocean University of China
Course: Sociology
Keywords: PRD Environmental Communication Environmental Discourse
CLC: X-4
Type: Master's thesis
Year: 2011
Downloads: 103
Quote: 1
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Abstract


Pearl River Delta region is the forefront of China's reform and opening up, China's economic development is leading regions. Resources and Environment in the growing crisis of today, the Pearl River Delta region continue to walk in the forefront of the construction of ecological civilization. By the end of 2008, the State Council approved the \Therefore, this area of ??environmental communication research as a sample typical significance. This paper analyzes the position of constructivism Pearl River Delta region in the structure of environmental transmission systems and the dissemination of environmental discourse practice approach which spread from the environment in the body of the complexity and diversity of cut, the introduction of six different stakeholders - government public, environmental organizations, the media, businesses and scientists in the environment by studying six propagation process of constructing practical activities to build the Pearl River Delta Environmental spread network of relationships, revealing the various fields in the construction process of interactive information showing trends . Constructivist stance to examine environmental transmission systems throughout the process, from the perspective of environmental transmission of the Pearl River Delta Environmental Affairs of development, this paper is a great innovation. Environmental discourse environmental transmission system is the text content, it is concise and systematic reflection of the development of the central theme of environmental affairs. PRD concern for the environment has two distinct stages, pre-recession and damage to the environment is the concern of late about the environment and improving governance discussion in this changing environment is also evolving discourse, molding, differentiation and even digestion. PRD environmental discourse are the following: Prometheus discourse, pastoral discourse bud, sustainable development and ecological civilization discourses discourse. This evolution reflects the environmental issues in the development of the Pearl River Delta region rising status. Each environment are dependent on the formation of discourse related environmental issues and environmental advocates successfully raised. System to promote the formation and development of environmental discourse environmental issues and environmental advocate the construction of three important processes. In every stage of its spread, above six kinds of stakeholders have played a different role. The first is the different stakeholders as a source of environmental issues provides a variety of channels, covering different aspects of environmental improvement and governance aspects. Secondly, in order to assert the full expression for the spread of the practice, the different stakeholders should give full play to their strengths strategies to promote environmental issues receive attention quickly and legalized. Finally, the dissemination of results of the evaluation, relies on a claim made in the last substantive outcomes, in order to pursue legal or political change, supporters of institutionalization is the most critical protection. Meanwhile in the analysis process, pointing out the PRD environmental transmission deficiencies, provide a viable strategy for its improvement.

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