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The Research Integration with Ideological and Political Work of Private Enterprise and Corporation Culture

Author: LinQingMei
Tutor: WangJingYao
School: Zhejiang Normal University
Course: Ideological and Political Education
Keywords: Corporate Culture Ideological and Political Work Fuse Innovation Education
CLC: F270
Type: Master's thesis
Year: 2011
Downloads: 137
Quote: 0
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Abstract


Ideological and political work is the core of enterprise management is the lifeblood of business survival, pointing out the direction for enterprise development; corporate culture as a new type of \ideological and political work to deepen, develop, improve and strengthen an effective carrier, the two merging of enterprises to achieve sustained, rapid, steady and healthy development of great significance. Sharing a harmonious socialist society in the context of private enterprises to adapt to the times, advanced corporate culture theories permeate the enterprise's own development, do ideological and political work and corporate culture complement each other, in the fierce market competition to survive, develop, has important practical significance. Text of the main part of this paper is divided into five chapters, the first is the introduction part, for the study of meaning, purpose and contents were carefully elaborated; second part is the theoretical basis of the article, ideological and political work for private enterprises to build relationships with the corporate culture analyzed, ideological and political work is the foundation for building enterprise culture, and culture is the ultimate purport to continuously improve the ideological and political literacy; The third part is a private enterprise ideological and political work and corporate culture integration between building relationships, to undertake the a chapter of the problem, for the idea of ??private enterprises in the construction of political and cultural integration of the necessity and feasibility of a more in-depth discussion. Chapter IV followed the above, the ideological and political work for private enterprise with the integration of corporate culture construction is divided into several smaller parts to explore the principles on which the strategy is also analyzed and discussed; fifth part is the empirical analysis, for Taikang Life Heng Group and some ideological problems with the integration of corporate culture an empirical analysis and research, the sixth part of the full text of the summary. Private enterprises should focus on the ideological and political education and the construction of corporate culture combine in-depth discussion, the formation of a consensus - leadership attention, setting an example is the key, around the center, practice is fundamental, employee involvement, is to create a foundation to build, implement measures innovation vector is guaranteed. Should focus on grasping the building of enterprise culture, and promote the development of enterprises engaged in the production, enhance the company's image and reputation, the combination of the power of employees, improve the efficiency of enterprises, to become the core competitiveness of enterprises is an important part; while recognizing the achievements and honors behind, there are still many deficiencies, the need to further promote and further improve the corporate culture system, rationalize the mother culture, the relationship between the main subcultures, increase publicity implement efforts to overcome the \phenomena and development imbalances, the construction of the unique culture of private enterprise to a new stage of scientific development for the enterprise to provide spiritual motivation and cultural support.

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CLC: > Economic > Economic planning and management > Enterprise economy > Economic theory and methods
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