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Pump products can be applied to environmental protection , petroleum, chemical , water, electricity , fire , construction and many other fields , is a traditional machinery manufacturing . Currently, the water pump on the market there are foreign companies , private enterprises and state-owned enterprises fierce competition , the emergence of oversupply , prices getting lower and lower , less and less profit . Therefore, enterprises should be shortened marketing channels by simple product manufacturing to customer service changes. Based on the Shanghai East Pump ( Group ) Co., Ltd. sales management system and customer information systems research, discussed directly by the manufacturer 's direct sales model application-oriented , and customer relationship management (CRM) software from the IT and management methods, in-depth analysis . Proposed a \On this basis, to achieve a win-win business with customers . Based on the Shanghai water pumps industry environment and profitability analysis , and thus within the enterprise sales, production, technology and other functional departments put forward higher requirements of innovation , and establish a fast , smooth and comprehensive business processes. Enterprises should use the \
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