Dissertation > Excellent graduate degree dissertation topics show

Based on Stakeholder Theory of Corporate Culture Evaluation System Research

Author: LiuMengZuo
Tutor: HuZhenHua
School: Central South University
Course: Business management
Keywords: enterprise culture evaluationindex fuzzy comprehensive evaluation
CLC: F270
Type: Master's thesis
Year: 2012
Downloads: 19
Quote: 0
Read: Download Dissertation

Abstract


Ever since nineteen-ninties, the competition among enterprises changes from rigid technical equipment competition and capital strength competition to the more high-level management competition, core value and the core idea of competition gradually. The flexible management, which with the enterprise culture management as the carrier, gradually attracted attention of many scholars.This paper aims to explore a set of scientific and effective enterprise culture evaluation system, and proposing the enterprise culture promotion path and strategy based on it. The specific work is as follows:We make clear the connotation, structure and function of enterprise culture power on the theory of enterprise culture and enterprise culture power theory. Combining stakeholder theory, we analysis the relations between stakeholders and corporate culture, making sense of the theoretical study so that selected the preliminary corporate culture evaluation indices.After descriptive statistical analysis and the project overall correlation analysis of the primary evaluation, this paper screen a new set of indices. Finally we constructed the evaluation index system based on stakeholder corporate culture, through exploratory factor analysis to screening index for dimensionality reduction classification. The index system including material culture, behavior culture, system culture and spiritual culture, there are twenty-one indices in all.Then we calculate the weights of the index system by AHP analytic hierarchy method, and evaluate the enterprise culture power of Hunan telecom industry by fuzzy comprehensive evaluation method, with tthree companies like Hunan Unicom as samples.Finally, putting forward the four approches to enhance corporate culture by strengthening staff training,taking the lead in building enterprise typical achievement and optimization of cultural transmission network standing in the perspective of stakeholders.

Related Dissertations

  1. The Study on Risk Evaluation of BOT Projects in China University,G647
  2. The Application of Fuzzy Comprehensive Evaluation Based on Genetic Algorithm in Vocational Evaluation of Classroom Teaching,G712
  3. YSZY Group Construction of Enterprise Culture,F270
  4. An Exploration of the Performance Assessment of the College Counselor,G641
  5. Comprehensive Evaluation of Safety Production and Optimization of Safety for Yangcheng Coal Mine,X936
  6. On the Program for Evaluating and Cultivating the Core Competitiveness of GY University Press,G239.22
  7. Social insurance agencies risk prevention research,F842.6
  8. The Study of Project Schedule Managementperformance Evaluation System,TU722
  9. The Choice and Incentive of Logistic Provider Based on Fresh Agricultural Products Chain-Retail,F326.6
  10. Study on the Measurement of Customer Satisfaction of 3PL Enterprise in Biology Technology Industry,F407.72;F224
  11. Integrated Benefit Evaluation of Water-saving Reform in Large-sized Irrigation Districts Resources,S274
  12. The Study of Fuzzy Evaluation Method in the Society Assessment of Highway Construction Project,F282;F224
  13. Research on Safety Assessment and Loss Forecast of Coal Mine Geological Hazard,TD79
  14. Study on Circular Economy Assessment in Plan Environmental Impact Assessment of Coal-mining Area,F426.21
  15. The Research of Buildings Damaged Evaluation Model for Surface Movement,TU746.1
  16. Study on Reliability for Machining Center,TG659
  17. Research and Product Development of Anti-bacterial and Anti-mite Multifunctional Household Textiles,TS195.58
  18. Research on Competence’s Evaluation of the Large Retail Enterprise of China,F224
  19. Enterprise Culture Construction and Sustainable Development of Family Enterprises,F276.5
  20. The Fusion between Campus Culture and Enterprise Culture,F270
  21. Research on the Evaluation for Supplier Risk Based on Rough Sets and the Fuzzy Comprehensive Evaluation,F274

CLC: > Economic > Economic planning and management > Enterprise economy > Economic theory and methods
© 2012 www.DissertationTopic.Net  Mobile