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Culture of Innovation-oriented to Sichuan Mobile the Internal Elements Collaborative Research

Author: LiWei
Tutor: ShaoYunFei
School: University of Electronic Science and Technology
Course: Logistics Engineering
Keywords: Collaborative innovation China mobile of Sichuan innovation performance the enterprise culture
CLC: F626
Type: Master's thesis
Year: 2013
Downloads: 17
Quote: 0
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Abstract


In the21st century, the world telecom industry has great changes in the traditionaltelecom development mode. Facing the increasingly competition environment, manycompanies have adopted collaborative innovation methods to solve problems within theenterprise innovation. Based on the collaborative theory, enterprise culture and otherrelated theory on the basis of the research, the China mobile of Sichuan enterprise takesculture as the guide innovation elements on the influence of collaborative innovationperformance. The paper has sent3100questionnaires, recycling2389questionnaire.Main visited by the personnel in the company has three years experience in marketingdepartment, technology department and comprehensive department. This paper alsothrough the form of interview to each department manager for the deep visit,supplementary important material there is no reaction of questionnaire.In this paper, the Sichuan Mobile in3G construction and development process ofenterprise innovation factors(Strategic innovation, institutional innovation, culturalinnovation, organizational innovation, technological innovation, market innovation,management innovation) are how to collaborative innovation. We based on datacollected in-depth analysis of the relationship between the various factors of innovation,then establishment of a culture of innovation-oriented collaborative innovation model ofSichuan Mobile. We through an empirical method to validatie enhance of SichuanMobile collaborative innovation to innovation performance. First analyses of enterprisecollaborative innovation and innovation performance factors, then this article based onthe analysis of the resulting design questionnaires and propose hypotheses, and buildcollaborative innovation model. Second by research to collect data, the data pointsfinishing with SPSS software statistical analysis of the data, analysis of collaborativeinnovation elements of the innovation performance of the underlying assumptions.Sichuan Mobile internal collaborative innovation, corporate culture and technology,institutional, market, management and organization of positive synergies exist, underthe influence of the cultural layer operation and management staff to have a positiveimpact on innovation performance. Conclusions based on the recommendations from the six areas of the market, culture, organization, management, system, technology, toenhance innovation performance within Sichuan Mobile.

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