Dissertation > Excellent graduate degree dissertation topics show

Analysis on Chinese Foreign Culture Trade and Policy Proposals

Author: HuZuo
Tutor: SuHang
School: Dongbei University of Finance
Course: International Trade
Keywords: culture industry culture trade competitiveness
CLC: F752.68
Type: Master's thesis
Year: 2013
Downloads: 23
Quote: 0
Read: Download Dissertation


Currently, the culture industry and culture trade in some main countries around the world are thriving and energetic, bringing huge economic benefit. And in some countries,the total product value of culture has been a comparatively high portion of gross domestic product. Culture industry has become the important driving force to push the development of economy and society and culture trade has also been the important part of international trade. Nowadays multi-national culture corporations in developed countries have almost monopolized the entire international culture market. Those developed countries are making full use of the free trade agreement under the world trade organization frame, continuously shipping their culture products and culture service to every corners around the world. However, Chinese culture industry started to develop relatively late, although Chinese government gradually realized the strategic position and implemented many encouraging policies,Chinese culture products are still less competitive in the global culture trade market because of weak industry base. Overall, Chinese culture trade is developing very fast, but only occupied a comparative low percentage of global culture trade market and existed heavy deficit. The current status totally can’t match with the image that China is a super trade country.In facing such kind of situation, this thesis first introduces basic culture related concepts, explains culture product and culture service and introduces the main category of culture trade. Then, this thesis analyzes the current unbalanced situation of international culture trade and explains the significance to develop culture trade. In the thesis, it points out that developing culture trade will present strategic importance to stimulate the economy to move forward and improve the problem of export structure. Following that, the thesis identifies the overall development status of Chinese culture trade and problems encountered. In order to have a deep look into the status and reasons of the problems, there has a SWOT model to demonstrate detailed analysis of strengths, weaknesses, opportunities and threats. The SWOT model makes out that strengths lie in rich culture resources and huge domestic and oversea market; weaknesses are weak industry base, lack of innovation, narrow export channels, underdeveloped international operating skills, un-solid statistics system, lack of skilled talents; threats are disadvantageous international culture trade rules to China, culture discount and competent competitors; opportunities are promising domestic economic background, government’s supports, energetic development momentum of culture products, increasing comprehensive influence of Chinese culture, creative culture exchange platforms.In the end, from government and industry perspectives, this thesis comes up with proposals to promote Chinese culture trade’s development. For the government, it has to positively get involved in shaping international culture trade rules while keeping balance between WTO rules and UNESCO rules. In the same time, government needs to urge revolutions in the culture industry, improve domestic supporting systems, guide to set up culture industry database and support the education of professional talents to work in culture industry. With all the efforts, Chinese culture trade can keep moving forward. For industry, because of late start of culture industry and weak base, Chinese culture is uncompetitive in the global culture trade market. Thus culture enterprises have to put emphasis on market research on target market and develop products which can match target consumers’ consuming behaviors. Besides, culture enterprises have to deepen the interweaving of industry chain, strengthen innovation both in product contents and performance forms, make use of sophisticated technology in the products and then increase products’competitiveness. When promoting products or services to oversea market, culture enterprises can take advantage of every kind of marketing channels and methods. With the support from government, culture enterprises have to introduce professional talents to increase sustainable development driving force.

Related Dissertations

  1. Ideological Education and the Core Competitiveness of Private Enterprises,D64
  2. On the Program for Evaluating and Cultivating the Core Competitiveness of GY University Press,G239.22
  3. Dairy Enterprise Competitiveness Evaluation System,F224
  4. Chinese hog industry ( chemicals ) International Competitiveness,F752.6;F224
  5. A Comparative Study of Sichuan and Shaanxi , Chongqing and Manufacturing Competitiveness,F224
  6. Chongqing Hi-tech Industrial Competitiveness,F276.44
  7. A Study on the Spectacular of TV Drama Based on Classics in Consumer Society,J905
  8. An Empirical Study of Measurement of the Competitiveness of Private Enterprises,F224
  9. Study on the Resource Integration and Restructuring of Coal Enterprises in Shanxi,F426.21
  10. The Development of Enterprise Core Competitiveness under Strategic Transformation,F272
  11. Research on the Competitiveness Evaluation of the Coal Corporations,F426.21
  12. Study on Evolution Mechanism of Coal Core Competitiveness of Enterprises Based on Self-organization Theory,F426.21
  13. Chongqing Tourism Competitiveness Study,F224
  14. Research on the International Competitiveness of China’s Cultural Trade and Its Influence Factors,F224;G125
  15. China’s Commercial Bank’s International Competitiveness Empirical Research,F224
  16. Research on the Comparisons of the Competitiveness of Software Outsourcing Industry between China and India,F416.672
  17. Empirical Research on the Competitiveness Evaluation of Listed Commercial Banks in Our Country,F224
  18. Empirical Study on International Competitiveness and Influencing Factor of China’s High-techindustry,F224
  19. The Evaluation Study of High-tech Industrial Competitiveness in Jiangsu Province,F224
  20. The Research of Postal Delivery Networks Basing the Core Competitiveness Theory,F616.3
  21. Study on the Positioning of Rizhao as the National Leisure Tourism Destination,F592.7

CLC: > Economic > Trade and Economic > States foreign trade > China's foreign trade > Import and Export Trade Overview > Special trade
© 2012 www.DissertationTopic.Net  Mobile