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The Studies on China’s English News Websites’ Cultural Psychological Docking in the International Mass Communication

Author: ZhaoSiQing
Tutor: ZuoHuan
School: Northeast Normal University
Course: Journalism
Keywords: External communication Network Transmission English news website Cultural Psychology docking
CLC: G206
Type: Master's thesis
Year: 2010
Downloads: 125
Quote: 1
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Abstract


Network dissemination of information capacity unlimited and infinite information link . Audience the face of the vastness of the information , and reduced dependence on traditional news media , the site has become an important choice . Rely on its own language and have the advantage of the media on the English-language news website has become an important channel for China's foreign dissemination of information , an important tool to establish and maintain the country's image . But for various reasons , China 's external communication sound is still relatively weak , influence is not enough , should play the role of English news site has yet to play out . One very important reason is the external communication process , our media is not correctly grasp the cultural psychology of the foreign audience , can not be successful psychological docking with foreign audiences . Domestic English news site problems during external communication with foreign audiences the cultural psychological docking there causes and corresponding countermeasures to provide a reference for the future development of English news site .

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CLC: > Culture, science,education, sports > Information and knowledge dissemination > Information and communication theory > Communication Theory
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