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Study of Technical Innovation Strategy in Gaoli Electronic Branch of Huagong Tech Co., Ltd

Author: NieBo
Tutor: ZhongShuHua
School: Huazhong University of Science and Technology
Course: Administration
Keywords: Gaoli Technological innovation Strategic choice Strategic management
CLC: F273.1
Type: Master's thesis
Year: 2011
Downloads: 18
Quote: 0
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Technological innovation is the soul of enterprise development. It is necessary to develop the core competitiveness of enterprise in fierce market competition. For the mistakes in the strategic choice, misleading in the development and failure in the guidance on innovation and management, many high-tech enterprises failed in the competition .Obviously, scientific and effective strategic choice and strategic management are of great importance for the innovation enterprise.Wuhan Huagong Xingaoli Electron Co., Ltd (Gaoli) is a high-tech enterprise based on the main production of thermistors. As the main business of the self-renovation enterprise, the enterprise will turn the technology into core market competitiveness and gain rapid development through an effective strategic choice and management. First, we have a clear view on its successful experience and present situation through a review of its development.Under the guidance of the technology innovation strategy theory, It is National industrial policy analysis, market analysis, strategic SWOT analysis, which defined the company’s high-technology innovation management and direction ,which lead the key issues for the development of a suitable basis for strategies of technological innovation. Gaoli’s focus on technology innovation strategy can be divided into three aspects, the first one is path selection based on three strategic product innovations, the second one is to improve technological innovation support system, including qualified personnel, R & D funding, hardware building, organizational structure and incentives system."Market traction, technology impetus" based on the emerging markets through strategic selection of new products and conducting R & D, to establish R & D projects focus on technical research and scientific management. Focus on Technology Innovation Strategy target; It is necessary to carry out practical and concrete strategic measures. Including : First , human resources strategy - "the key to development of the enterprise is innovation, the key to the innovation is investment, the key to the investment is talent" .A strengthening technical personnel team can be built through effective human resource management, introduction of talent and internal training; Second, innovation technological management, patent protection, scientific project establishment, process monitoring, results assessment, achievement awards, etc; Third, innovation culture building is the“soft power”in the competition, which can lead the technological innovation in the enterprise. Finally, making a summary of the technological innovation strategy and leaving some inspiration for those of the same type.

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CLC: > Economic > Economic planning and management > Enterprise economy > Production management > Enterprise Technology Management
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