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Study on the Low Carbon TV Programmer

Author: LiuJingTao
Tutor: HanAiPing
School: Henan University
Course: Journalism
Keywords: Low-carbon Low-carbon propagation Television program
CLC: G223
Type: Master's thesis
Year: 2011
Downloads: 54
Quote: 0
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Abstract


Deterioration of ecological environment, energy depletion, global temperatures rise and carbon emissions rise, the emergence of this series of questions, has been a serious impact on human survival and development. Low-carbon, ecology, harmony has become the theme of today's society. The development of low-carbon economy, promote low-carbon life, building a low-carbon city, is the inevitable choice for sustainable development. Low energy consumption, for the purpose of \CPPCC National Committee meeting held in 2009, about a low-carbon issues become CPPCC proposal at the 2010 National People's Congress meeting, \Mass media platform as the flow of information, there is no doubt in the dissemination of knowledge of the environment, low carbon concept played a huge influence to promote the development of low-carbon. TV both as an audiovisual media media in the transmission of information, services audience plays an irreplaceable role. Television media, of course, play the role of starting to promote the concept of low-carbon economy, promote low-carbon lifestyle social responsibility, and play its press supervision function, quality programs inspire people of low-carbon environmental awareness. Low-carbon theme television program is a combination of low carbon concept and television programs, plays an important role in the low-carbon dissemination. It uses its own unique characteristics of the media contribute to the development of low-carbon dissemination own strength, low-carbon ideas spread to the audience with a unique program formats. In today's low-carbon theme TV shows, not part of the theme of low carbon single program type. Qinghai Satellite TV \Part insists on adhering to the Qinghai Satellite TV \the freshest low-carbon information, the latest wave of low-carbon life, the most cutting-edge low-carbon technologies presents in front of an audience, setting off a small TV low-carbon storm. For the entire low-carbon television programs facing many difficulties, such as: the editorial staff of professional quality is not high, lack of investment in the economy, the lack of reported skills, low-carbon Topics television program as a new program form in the development stage, these problems are inevitable. In view of this, the low-carbon topic TV programs the program narrative form, program orientation, cross-media cooperation and other aspects should actively explore a suitable for their own development path.

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CLC: > Culture, science,education, sports > Information and knowledge dissemination > Broadcasting and Television Stations > Radio, television,publicity and mass
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