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Shanghai World Expo , \

Author: ChengZuo
Tutor: TuZhongJun
School: Huazhong University of Science and Technology
Course: Communication
Keywords: National image Expo New York Times Agenda Setting Content Analysis
CLC: G206
Type: Master's thesis
Year: 2011
Downloads: 67
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Abstract


Since reform and opening , China pursues the principle of peaceful rise , efforts to develop its economy , the rapid growth , creating 30 consecutive years of rapid growth of the \In the hard power growth, China as a peace-loving country , has been trying to establish a world-wide \At the same time , more and more international event held in China , for China to shape and enhance the image of the country provide a rare opportunity. In this paper, the basic content analysis research methods, during the World Expo , \The results show that the Expo this global media event did not make our image in the \Overall, still occupy a large proportion of negative press , human rights issues, environmental issues , the RMB exchange rate issue is the focus of criticism , reflecting the rise of China's economic strength , the face of the world public opinion environment of the new changes . Through the \

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