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IS Project Business Plan

Author: TangZhiMin
Tutor: BaoGuoXian
School: Lanzhou University
Course: Business Administration
Keywords: IS Product Business Plan Market and competitive analysis Financial and Risk Analysis
CLC: F426.72
Type: Master's thesis
Year: 2011
Downloads: 166
Quote: 1
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Abstract


A company is a technology-based fine chemical production enterprises, has been committed to using high technology to upgrade and transform traditional rubber chemicals industry, get a good economic and social benefits. However, with the rapid development of enterprises, the product of a single situation further highlights. How to choose a marketable new products and new products using enterprise advantages will strengthen and expand the company is currently facing a major issue. Through research, initially selected as the IS upcoming product development of new products, the product is currently the most respected international rubber industry, rubber vulcanizing agent, mainly used for the production of radial tires. With the rapid development of highways and automobile industry, IS products will have great development potential and good market prospects. The preparation of the business plan the main purpose of the proposed project, research and analysis based on the argument, a comprehensive display of the Company and the proposed project's current status and future prospects, prompting the company to invest in the high-level decision-making project as soon as possible and for the project decision-making and implementation to provide a scientific basis and a reliable guarantee. This study includes project analysis, project implementation plan, the project's financial and risk analysis in three parts. First application Potter \corresponding project implementation plan; financial and risk analysis process, using static analysis and dynamic analysis combined with dynamic analysis (DCF analysis) based principle, according to the time value of money principle, the use of cash flow method to calculate the internal return and net present value evaluation, and the use of breakeven analysis, sensitivity analysis and risk analysis methods such as the potential risks of the project and related measures for analysis. This full advantage of accurate and detailed information, with engineering, economic, investment and financial aspects of the theory, through the project market, technology, investment and benefits and other aspects of analysis to prove the project's investment is not only \. Enterprises to implement the project can not only change the existing situation of a single product, but also to improve the economic efficiency of enterprises and promoting the development of China's rubber industry has a very important significance.

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