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The Application of Hui Zhou Graphic Arts in Anhui Specialty Packaging Design

Author: WangTian
Tutor: ChangFang
School: Wuhan Textile University
Course: Art of Design
Keywords: Huizhou Graph Culture Native Packaging design
CLC: J524.2
Type: Master's thesis
Year: 2011
Downloads: 168
Quote: 1
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Abstract


This study is the the Huizhou graphic arts and Anhui native packaging design, research aim is to Huizhou graphic elements used in the Anhui native packaging design with the Huizhou unique features graphics beautify native packaging design, packaging embodies a kind of folk culture. Packaging landscaping products at the same time, the local culture and art to bring consumers to buy these products every. Mainly want to study the issue through the understanding of the local culture to explore all kinds of of Huizhou graphics elements embedded in the folk art, investigation and analysis of Anhui native development status quo, combined on the basis of of Huizhou culture with modern design, and manifested form of the native packaging. In this paper, based on the understanding of the historical, cultural, geographical, cultural, explore folk art, and graphic arts of Huizhou in the design, especially the use of graphics in the packaging design, and in the process of exploring excavations found these graphics manifestations, constitute rules and diverse aesthetic and cultural connotations, by induction, summarize and simplify the method used in modern design. Anhui local produce packaging are doing the investigation and analysis, and analysis of the expression of the local culture of the native packaging design, packaging design and local culture Contact unfolded, and on this basis has-by-example, Anhui representative of native products packaging, tea packaging, wine packaging, walnut packaging, the four treasures of the packaging, analysis of the merits of the packaging, and they embody Huizhou new diagram elements and the characteristics and culture of Huizhou. A detailed analysis of the Huizhou graphic arts and Huizhou culture, I choose the Keemun black packaging design as a graduation project topics, post graduation design description and analysis, first described the background of the topic, followed by from the three angles of the text, graphics, colors do a detailed analysis. Finally, we discuss a the Anhui native packaging design trends, and discusses the results and prospects. The subject of the research has an important reference for the Huizhou region and the whole of Anhui tourism commodity economy, with cultural flavor packaging design, not only to promote the sale of goods, enhance the cultural and artistic taste of the product, and the important social, cultural, educational and artistic value. I hope this study publicity the Huizhou culture Anhui the native packaging design contribution a small profit margins.

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