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Economy Hotel Investment Environment Assessment

Author: ZhangYiBo
Tutor: TangJianXiong
School: Hunan Normal University
Course: Tourism Management
Keywords: Cheap Hotel Investment Environmental Assessment
CLC: F719
Type: Master's thesis
Year: 2009
Downloads: 384
Quote: 0
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Abstract


The budget hotel originated from the United States , budget hotel in the developed regions of Europe and the United States and other accommodation industry has become a very mature industry . In China, the development of budget hotels rapidly everywhere, the become a fiery economic phenomenon , followed by lots of money into the economy hotel industry , the irrational investment is also expanding , resulting in a budget hotel in the market blind investment . This is a direct result of our hotel irrational industrial structure , highlights of the budget hotel supply and demand imbalances and other issues , the long run is bound to damage the interests of investors and attract investment , to disrupt the order of the hotel industry . We believe that the investment environment is the protection of investors to obtain important external conditions of the lucrative profits . Stability of the hotel industry in order to protect the interests of investors and attract investment , in order to avoid blind investment economy hotel industry phenomenon occurred , it is necessary to study the investment environment of budget hotels . In addition, although scholars study the deepening of the budget hotels , budget hotel investment environment is very scarce , so from an academic point of view , it is necessary to strengthen the research in this area . Analysis of the research literature on the domestic and international economy hotel , find out the direction of the budget hotel investment environment , and through the analysis of the research literature on the investment environment , draw budget hotel investment environment evaluation method ; then use the AHP and Delphi method and statistical software to determine the economy hotel investment environment evaluation , to draw budget hotel investment environment evaluation index system ; Finally, Changsha , for example the empirical research . An Empirical Study of the budget hotels in Changsha Investment Environment Evaluation obtained quantitative results of the evaluation . Compared with the qualitative analysis , more intuitive , more scientific and feasibility .

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CLC: > Economic > Trade and Economic > Domestic Trade and Economic > Services sector
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