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Study of Jinjiang Shoes Corporate Brand Strategy

Author: WuYiDing
Tutor: ZhangFuChang
School: Jiangnan University
Course: Art of Design
Keywords: Jinjiang footwear Brand Strategy Brand positioning Brand personality
CLC: F426.86
Type: Master's thesis
Year: 2008
Downloads: 655
Quote: 0
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Abstract


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CLC: > Economic > Industrial economy > China Industrial Economy > Industrial sector economy
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